Today marks that awesome day as we are revealing a third of the Finalists for APPIES Malaysia 2022 festival.
And the finalists are… *drumroll*
Campaign: ToppenMemangTebrauek Client/Brand: Ikano Handel Sdn Bhd / Toppen Shopping Centre Agency: Your Maker Presenters: Nicole Tong, Marketing Manager Shune, Creative Lead |
Campaign: “Nak Raya Senang?” Dapatkan inspirasi IDEAfitri Client/Brand: Telekom Malaysia / Telekom Malaysia Agency: Universal McCann Presenter: Jennifer Yean, Vice President |
Campaign: “unifi your world” (UYW): Converging The Best Content & Device Offering Client/Brand: Telekom Malaysia / unifi Agency: Universal McCann Presenter: Jonathan Chee, Business Director |
Campaign: AEON x Tupperware Exclusive Loyalty Programme Client/Brand: AEON CO. (M) Bhd / Tupperware Agency: Promo Partners Sdn Bhd Presenter: Khalid Gibran, Director |
Campaign: Aiken Prebiotic Most Wanted Moisturiser on Social Media Client/Brand: Wipro Unza (Malaysia) Sdn. Bhd. / Aiken Agency: ensemble worldwide Presenter: Chan Su Ling, General Manager, Strategy & Planning |
Campaign: ALLY AGAINST ADVERSITY – Shining the spotlight on Malaysian resilience with the power of storytelling Client/Brand: RHB Group / RHB Bank Agency: FCB SHOUT Presenter: Wang Ie Tjer, Head Of Creative |
Campaign: Apple Care Pack Client/Brand: ShareInvestor Malaysia / ShareInvestor Malaysia Agency: ShareInvestor Malaysia Presenter: Danny Ng, Marketing Communications Manager |
Campaign: Astro Originals Series Dukun Diva Client/Brand: Astro Shaw Sdn Bhd / Astro Originals Agency: Astro Shaw Sdn Bhd Presenter: Azzila Nordin, Associate, Content Strategist & Film Distribution |
Campaign: ATLAS Dispenses Delight this Ramadan & Raya Client/Brand: ATLAS Vending / ATLAS Vending Agency: ATLAS Vending Presenters: Chin Yien Yien, Senior Channel Branding Manager Kalithasan Sothinathan, Senior Manager of Partnerships, Sustainability & Ancillary Business |
Campaign: ATLAS Launches First Braille-enabled Vending Machine Client/Brand: ATLAS Vending / ATLAS Vending Agency: ATLAS Vending Presenters: Chin Yien Yien, Senior Channel Branding Manager Kalithasan Sothinathan, Senior Manager of Partnerships, Sustainability & Ancillary Business |
Campaign: ATLAS Revolutionizes Product Sampling in Malaysia via Automation & IOT Client/Brand: ATLAS Vending / ATLAS Vending Agency: ATLAS Vending Presenters: Chin Yien Yien, Senior Channel Branding Manager Kalithasan Sothinathan, Senior Manager of Partnerships, Sustainability & Ancillary Business |
Campaign: ATLAS Sapot SME This Malaysia Day Client/Brand: ATLAS Vending / ATLAS Vending Agency: ATLAS Vending Presenters: Chin Yien Yien, Senior Channel Branding Manager Kalithasan Sothinathan, Senior Manager of Partnerships, Sustainability & Ancillary Business |
Campaign: Bepanthen #MUMSPROTECTINGBUMS Client/Brand: Bayer (M) Sdn Bhd / Bepanthen Malaysia Agency: Fishermen Integrated Presenter: Sim Yuet Chi, Mabel, Senior Account Executive |
Campaign: Berhari-hari Bertenaga Bersama Berocca #BeroccaBERChallenge Client/Brand: Bayer (M) Sdn Bhd / Berocca Malaysia Agency: Fishermen Integrated Presenter: Tiffanny Cheah, Social Team Lead |
Campaign: Beyond Sugar Client/Brand: AstraZeneca Pharmaceuticals / Forxiga Agency: Zeno Malaysia Presenter: Amanda Leong, Managing Director |
Campaign: Empowering Frontliners & Sprinting Sales Client/Brand: Petronas Malaysia / Sprinta Agency: InvictusBlue Presenter: Alex Hooi, General Manager |
Campaign: Etiqa CNY – How do you get from C- to A+? Client/Brand: Etiqa Insurance & Takaful / Etiqa Agency: Etiqa Insurance & Takaful Presenter: Chris Eng Poh Yoon, Chief Strategy Officer |
Campaign: Experience a billboard come to life with DuitNow Client/Brand: PayNet / DuitNow Agency: DreamsKingdoms Presenter: Yens Yenkai, Behavioural & Brand Strategist |
Campaign: F&N Turns A Problem Into A Nationwide Dance Party! Client/Brand: F&N Malaysia / RTD Teh Tarik Agency: InvictusBlue Presenter: Alex Hooi, General Manager |
Campaign: Fan10stic Client/Brand: AIA Bhd / AIA Agency: AIA Bhd Presenter: Stephanie Caunter, Director, Customer Strategy & Marketing |
Campaign: Farm Fresh Celebrates Dairy Devotions Client/Brand: Farm Fresh Berhad / Farm Fresh Agency: Seed Integrated Malaysia Sdn Bhd Presenter: Erwin Goh, General Manager |
Campaign: Febreze Broke Sales Records By Gamifying A Content Narrative To Maximise Reach Client/Brand: Procter & Gamble (M) Sdn Bhd / Febreze Agency: Astro Media Solutions Presenter: Bao Hweiting (Karen), Creative Strategist, Executive |
Campaign: First-ever Insurance Marketing via Vending Machine Client/Brand: ATLAS Vending / ATLAS Vending Agency: ATLAS Vending Presenters: Chin Yien Yien, Senior Channel Branding Manager Kalithasan Sothinathan, Senior Manager of Partnerships, Sustainability & Ancillary Business |
Campaign: Food Delivery Apps Got Hacked by a Burger King ‘Glitch’! Client/Brand: Burger King / Burger King Agency: InvictusBlue Presenter: Alex Hooi, General Manager |
Campaign: Gaya Raya Luar Biasa Client/Brand: Watson’s Personal Care Stores Sdn Bhd / Watsons Agency: Leo Burnett Presenter: Wong Chui San, Marketing Communications & Public Relations, Acting Senior Manager |
Stay tuned for the second leg of announcements…
The APPIES Malaysia Conference 2022 is set for the main stage on July 13th and 14th at the Eastin Hotel.
It also goes without saying that this conference provides attendees with the unique opportunity of networking with the top CMO’s of Malaysia, as well as the region.
Price per attendee for this 2 day festival is RM 2,800, and is HRDF-claimable. For 5 pax and above, seats are priced at RM 2,500 per attendee. Contact Ruby for group bookings at [email protected]
RESERVE YOUR SEATS BEFORE THEY RUN OUT!
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