Digital

RTM To Stop Broadcasting Channels On Astro

Malaysia’s television industry has just witnessed a moment that may prove far bigger than it first appears. After nearly three decades of collaboration, Radio Televisyen Malaysia (RTM) will cease broadcasting its channels on Astro’s satellite and OTT platforms beginning July 1, 2026. Officially, the explanation is commercial. Both parties, according

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Denial Of Disruption Can Be Deadly

By Samir Dixit – COO of DIA Brand Consultants Sdn Bhd It is the tragedy of great companies refusing to believe that the world which made them great is ending. The most dangerous moment in business is not when a company is weak. It is when it is dominant. The

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Trapper Group and Invictus Blue Join Forces To Redefine the Industry

Malaysia’s two leading independent communications groups, Invictus Blue and Trapper Group, have signed a landmark MOU to form a Joint Venture that sets the stage for a new industry model. Independently local and strategically borderless, both agencies are coming together to deliver stronger, integrated solutions for ambitious brands grounded in

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4As Cries Foul Over Payment Terms – Ad Agencies Are Not Banks!

In a recent statement, the Association of Accredited Advertising Agents (4As) Malaysia has raised serious concerns over the growing practice of extended and unfair payment terms imposed by some advertisers on advertising agencies, warning that such practices are placing unsustainable financial pressure on the industry and undermining long-term value creation.

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TROPICANA TWISTER & THE SHOUT GROUP STEERS

‘MULTIPLY THE GOODNESS’ TOWARDS BIGGER RESULTS The second-year campaign rooted in everyday acts of kindness during Ramadan has culminated in the handover of homes to underserved communities in Malaysia. Tropicana Twister celebrates the completion of ‘Gandakan Kebaikan’ (Multiply the Goodness), a Ramadan campaign that’s returned for the second year in

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Malaysians Aren’t Afraid Of AI. That Should Tell Brands Something.

According to the newly released AI Index 2026 Annual Report by Stanford University, Malaysians are now among the world’s most optimistic users of AI, with adoption rates that would make even Silicon Valley pause mid-pitch deck. The numbers are startling not because Malaysians are using AI, but because they appear

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The Next Generation Is Already Leading: Inside The Fearless Four

The next wave of marketing isn’t waiting for permission, it’s already making decisions, shaping culture, and delivering results. In an industry often defined by years of experience, a new generation is quietly and confidently proving that impact isn’t about tenure. It’s about perspective, speed, and the ability to navigate a

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