Perspectives

PERSPECTIVES

16 July 2026

Malaysia Aviation Group Names Carat Global Media AOR to Support Global Growth

Malaysia Aviation Group has appointed Carat Malaysia, part of dentsu, as its Media Agency of Record. Carat will serve as the central global hub supporting MAG’s efforts to deepen engagement with travellers across 26 international markets.The partnership will bring together media and search engin...

16 July 2026

Xiaohongshu Is Becoming Malaysia’s New Trust Engine: Brands Cannot Afford To Ignore

16 July 2026

PERSPECTIVES

Malaysia Aviation Group Names Carat Global Media AOR to Support Global Growth

Xiaohongshu Is Becoming Malaysia’s New Trust Engine: Brands Cannot Afford To Ignore

Onn Tak Onn? The Phrase That Turned a Name Into Cultural Currency

Virgin Media’s RM153 Million Lesson: Never Make a Customer Beg to Leave

APAC Now Commands 55% of Global Outdoor Ad Spend

Marmite Bottles England’s World Cup Hope in Three Different Sizes

Louis Vuitton Won the Logo Battle, Molly Tea May Be Winning the Backlash

Malaysian Brands Have a Silent Trust Problem

WHERE MARKETING FACES MARKETING

The Five Hours That Every Malaysian Brand Is Ignoring