Listen to this articleFor the next couple of weeks, MARKETING Magazine will be featuring the Gold winners of APPIES Malaysia and Asia Pacific 2022 Marketing Campaign Awards by sharing the campaign stories.
AD.WRIGHT COMMUNICATIONS PTE LTD, Singapore seized Gold for their campaign with JUMBO GROUP OF RESTAURANTS under the category of Best in Food & Beverage.
The campaign titled “Love Life, Love Food, Love to Share” was indeed an eye-opener to the judges pertaining to matters of Food & Beverages that further led to their Gold award.
Love, Afare is known as one of the brands under JUMBO GROUP OF RESTAURANTS. They help their customers recreate the signature Singapore flavors at home.
This campaign’s mission is to create and share their love for the best authentic taste and mementos that represents Singapore.
Singaporeans, whether they are based locally or abroad, and tourists alike can reminisce the experience enjoyed in JUMBO restaurants with a piece of Love, Afare.
Also, JUMBO restaurant fans can now, not only relish the signature flavors at their restaurants, but also bring home their treasured taste and lifestyle collection to relive the same experiences and reminisce the lovely memories forged at JUMBO.
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