Listen to this articleThis week, MARKETING Magazine will be featuring the Silver winners of APPIES Malaysia and Asia Pacific 2022 Marketing Campaign Awards by sharing the campaign stories.
Noir by Entropia is one of the Silver award winners for their campaign with Etika Beverages Sdn Bhd under the category Food & Beverage.
Their competent knowledge in the Food & Beverage section, has awed not only the notable judges but also the attendees that were present during their live presentation.
Goodday Milk recently concluded their Goodday Sebarkan Kebaikan campaign, a community campaign that was created to help the underprivileged during the holy month of Ramadan.
The campaign received over 8,000 entries and garnered over RM29,000 in donations for Pusat Jagaan Al-Fikrah Malaysia.
The main mission that was addressed in this campaign is by not only rewarding their consumers but also giving them the chance to get involved in the act of charity during Ramadan right from their own homes.
It is found to be crucial especially since people are struggling to make ends meet post-covid.
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