For another week, MARKETING Magazine will be featuring the Gold winners of APPIES Malaysia and Asia Pacific 2022 Marketing Campaign Awards by sharing the campaign stories.
Edelman Public Relations Worldwide Sdn. Bhd., Malaysia snatched the Gold award for their campaign with Malaysian Green Technology and Climate Change Corporation under the category of Best in Consumer & Business Services.
The campaign titled Malaysia Pavilion “Energising Sustainability” Expo 2020 Dubai managed to wow not only the judges but was also a huge revelation to the attendees as well pertaining to the current climate plans in Malaysia, that further led to the Gold commendation.
On 1st October 2021, a display of human brilliance, remarkable technologies and thought-provoking innovations has once again shown at a unique platform where global communities gathered to learn and share ideas for the shared future.
Expo 2020 took place on the year 2021 instead due to the pandemic that stroked the whole world.
The mission of this campaign is to address pressing issues that are faced on a daily basis by mankind.
It is a collaboration of The Ministry of Science, Technology and Innovation Malaysia (MOSTI) together with Malaysian Green Technology & Climate Change Centre (MGTC) known as the implementing agency and to display the country’s commitment to global cooperation.
Another aim is to inspire at EXPO 2020 beginning with the Net Zero Carbon Rainforest Canopy Pavilion.
MARKETING Magazine is not responsible for the content of external sites.