Viewers are introduced to Ahmad, a postman who was asked by his mother to send an important package home, containing items for Hari Raya. Unknown to her, Ahmad has taken leave for Hari Raya and planned a surprise–to deliver the package himself.
Ahmad’s simple and straightforward mission was foiled when he missed his express bus home. Disappointed but adamant, he made his way to a Pos Malaysia outlet where he works, to seek help.
There, his colleagues lent their expertise to help him be reunited with his mother, by planning route based on Pos Malaysia’s extensive distribution and delivery network.
To find out the ending, Kiriman Mak is available for viewing at Pos Malaysia’s official Facebook, Instagram and Youtube.
Kiriman Mak is a self-produced short film by Pos Malaysia, which includes the overall concept, script and direction. The film took two months to complete, from of pre-production to post-production, involving Pos Malaysia and external talents and crew.
Launched simultaneously on all Pos Malaysia social media platforms on 20 April 2022, Kiriman Mak garnered 71,000 views on YouTube, 16,000 views on Facebook and 12,402 views on Instagram to date.
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After 20 years of evolving technology, shifting market trends, and adapting to changing consumer behaviour, the media landscape has nearly reached saturation.
We’ve optimised to the fullest, providing advertisers with abundant choices across technology, platforms, data-driven marketing, CTV, OTT, DOOH, influencer marketing, retail, etc.
Media specialists have diversified, but with more options comes the challenge of maintaining income growth. The industry is expanding, but revenue isn’t keeping pace.
Now, we’re at a TURNING POINT: time to explore and harness new sustainable revenue streams. While GroupM forecasts a 7.8% global ad revenue growth in 2024, challenges like antitrust regulation, AI and copyright issues, and platform bans persist.
Collaboration is key: partnerships that thrive on synergy, shared values, and aligned goals are becoming increasingly essential.
Hence, the Malaysian Media Conference, in its 20th year, has assembled the partners and players under one roof on October 25 for a day of learning, sharing, and exploring.
