Listen to this articleRachel Tan joins L’Oréal Luxe as Head of Digital & E-Commerce.
A season marketer with award-winning credentials, Rachel is a natural when it comes to e-commerce.
She was Marketing Lead at Shopee for over 4 years, where she was responsible for all marketing implementations, business strategies and workflow.
Shopee has since grown from its infancy years as a local startup. Last year, Shopee recorded annual gross orders of 2.8 billion.
Before Shopee, Rachel worked for Netccentric for about six years and last helmed the position of country manager for Nom Nom Media in Malaysia. Nom Nom Media is the exclusive reseller of publishers such as Nuffnang Malaysia, Churp Churp Malaysia and ReelityTV.
Rachel, who won Gold as Best Marketer in e-Commerce Marketing at the 2019 CMO Awards started her new role at L’Oréal Malaysia on September 1.
Prior to L’oreal, she was Head of Business for Oxwhite, an e-commerce lifestyle brand that operates on a direct-to-consumer model, providing a range of premium quality products from apparel to home and living essentials.
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The APPIES is an annual event that presents a rare opportunity for creative, media, digital and marketing agencies or brands to present their best campaigns to the industry.
This is the only event where Live Presentations meets Live Judging.
Similar to TED Talks, The APPIES is the chance for great presenters with outstanding work to show it off to some of the industry’s most important industry leaders.
This year’s winners will receive Gold, Silver or Bronze trophies for 10 categories, and 7 special Best of Best categories (red trophies) that require no submissions!
Campaign entries must have run between June 2022 to May 2023
For more details visit https://appies.com.my/ or contact Vishnu
