PG Mall merchants now have access to China's market with a new partnership with JD.com - MARKETING Magazine Asia


PG Mall merchants now have access to China's market with a new partnership with JD.com

The Malaysian homegrown online shopping platform, PG Mall announced its partnership with B2C online retailer, JD.com, Inc., also known as Jingdong (formerly called 360buy), as part of its business expansion to the China market. 

The partnership between PG Mall and JD.com means merchants on the former will now be able to penetrate into China’s market and its estimate 1.4 billion population.  

In the third quarter of 2019, the online marketplace which was founded by Public Gold Group, was ranked as one of the Top 5 most visited online marketplaces in Malaysia by iPrice Insights within the span of 3 years since its existence. 

JD.com on the other hand, is a technology-driven company that builds reliable and scalable platforms to bring value to partners and customers in sectors such as e-commerce, logistics, internet finance, cloud computing and smart technology. 

Screenshot from the Official Press Conference of the Joint Venture Ceremony Between PG Mall Sdn Bhd & JD Worldwide held via Zoom on 27 January 2021

“Being a homegrown brand, PG Mall was founded purely with local merchants and shoppers in mind, whereby we want to make it an online marketplace that is truly beneficial to fellow Malaysians,” said the Founder and Executive Chairman of PG Mall, Dato’ Wira Louis Ng. “Staying true to our brand tagline ‘Bridging Local To The World’, this partnership with JD.com Inc. makes a great gateway to bridge our local merchants to global markets, especially to penetrate into the much desired China market that ranks the second largest market in the world.”

Most similar online marketplaces tend to market China products to the Malaysian market but PG Mall is accomplishing the reverse. On top of that, with the ongoing nationwide (except Sarawak) Movement Control Order (MCO) PG Mall sees this partnership as am opportunity to help sustain and grow local businesses.

Main image: Wuhan China : China Golden week – Chinese tourists in Jianghan shopping pedestrian street in Wuhan // 123rf


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