June 5: The day digital hijacked print

Digital hijacks print on the appointment of Tommy Thomas as AG!

Flip open today’s newspapers and you’d find the old news stating that Tommy Thomas was still deemed unsuitable to be Malaysia’s Attorney-General.

Head online and you’d find a completely different set of headlines, ‘Who is our new AG, Tommy Thomas?’ and ‘Palace confirms Tommy Thomas as new AG’.

It’s the same day but two different forms of news reports two completely different things. Thanks to the swift power of technology, digital has hijacked print! There’s no faster way to reach the masses. It’s no doubt that news breaks much faster online than in any other medium!
Prashant Kumar, Senior Partner at ENTROPIA had this to say, “Digital has hijacked both news and TV years back, and today the trigger for newspapers and TV news come from digital”.

Is the Customer at the heart of your Digital Transformation?
On 19th of July, MARKETING will be organising a conference on Customer-Centric Digital Transformation (#DTCX2018) to help you answer that question. The conference will be driven by Paul Stewart who authored the best-seller ‘Branded Customer Service’ and currently is the Special Advisor, Strategy & Transformation for TMI Malaysia. Drawing from his 25 years of diverse experience as a Chief Economist, CEO and consulting in organisational change, transformation and innovation Paul will be sharing his learnings and current trends in this realm.
He will be joined by key thought leaders in the areas of transformation, data analytics, customer service, branding, marketing, digital, human resources and more! Some of the key names who will be joining us include:
* Imran Kunalan Abdullah, Advisor/Principal Consultant – Digital Talent Development & Leadership and People Analytics
* George Aveling, CEO, TMI Malaysia
* Laurence Smith, Head, Asia Region, SmartUP
* Falko Leonhardt, Principal Consultant Transformation Strategy and Change, TMI
* Mohd Adam Wee Abdullah, Group CMO & Chief Customer Experience Officer, CIMB Group
* Rene Werner, Chief Customer Service & Customer Experience Officer, Celcom Axiata Berhad
and MORE!
Get ready to be inspired by case studies on transformation, honest conversations on driving change and actionable insights you can take back to implement in your organisation.
Date: 19th July 2018
Time: 8.30 am -6.00 pm
Venue: Sime Darby Convention Center, Bukit Kiara
For more information on DTCX 2018:
Click to visit DTCXJuly19 Microsite.
Download PDF Programme here.
Contact Amira [email protected] | 03 7726 2588
Book your spot early to avoid disappointment!