A new networking series celebrates women in advertising and beyond: She Speaks Power, a Naga DDB Tribal initiative

Naga DDB Tribal

recently launched a new female-only networking platform, She Speaks Power. The first event included attendees from different industries and backgrounds from recruitment to fashion to tech, who were invited to share their experiences as not only women but mothers, entrepreneurs and future leaders.

The She Speaks Power series aims to create a community for professional women to come together and collaborate, share and learn from each other. Hajar Yusof, Head of Digital Experience of Naga DDB Tribal, is in charge of spearheading this initiative, largely inspired by her own networking experiences or rather lack thereof, whilst climbing up the ranks in the world of advertising.

“For the greater part of my career, I have shied away from these types of events. However, now I realize that it is important to cultivate a culture of women supporting women.

This helps in the career development and leadership skills of women in the workforce when we are given the opportunity to learn from others who are successfully integrating all the multiple roles that women play professionally and personally,” said Hajar Yusof, Head of Digital Experience.

Amongst the guests were Shermaine Wong, CEO & Co-Founder of Cult Creative and Kay Chow, Managing Director of DressingPaula, who echoed similar sentiments around setting an example for a future generation of women and shining the light on the importance of collaboration.

Kristian Lee, CEO of Naga DDB Tribal went on to add, “Here at Naga DDB Tribal, we support the endeavors of our talents to pursue their passions. As the Experience Maker, we believe in a creating platform, that’s not just lip service, but will help power more women in strengthening their personal networks through collaboration and knowledge sharing”.

These gatherings will be held on a quarterly basis and will feature different formats such as workshops and talks in the coming installments.

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The APPIES is an annual event that presents a rare opportunity for creative, media, digital and marketing agencies or brands to present their best campaigns to the industry.

This is the only event where Live Presentations meets Live Judging.

Similar to TED Talks, The APPIES is the chance for great presenters with outstanding work to show it off to some of the industry’s most important industry leaders.

This year’s winners will receive Gold, Silver or Bronze trophies for 21 categories, and 6 special Best of Best categories (red trophies) that require no submissions!

Campaign entries must have run between June 2023 to May 2024

Submissions Deadline
30th June 2024

APPIES Festival – Judging & Presentations
11th – 12th July 2024 (Malaysia)


Download Event PDF
Submit Entries Here

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