It’s that time of the month where we take a look at the major account wins by agencies in Malaysia and the Asia Pacific for the month of December 2016 courtesy of R3.
In Malaysia, for the month of December, FCB won big by nabbing both the Sunsweet Asia Pacific and a project for Perodua. Mediavest Spark, the media agency under Publicis One won the Expedia account in the local market.
Across the region, there have been many changes with DDB winning the creative business for McDonald’s for Leo Burnett in Singapore and Starcom winning the Mars account in 8 markets, including Malaysia
For a full list of who won what check out the table below.
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TIME TO ENTER APPIES
The APPIES is an annual event that presents a rare opportunity for creative, media, digital and marketing agencies or brands to present their best campaigns to the industry.
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Similar to TED Talks, The APPIES is the chance for great presenters with outstanding work to show it off to some of the industry’s most important industry leaders.
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Campaign entries must have run between June 2024 to May 2025
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