Over 33 million people have watched Samsung India’s latest ad, have you?

January 11, 2017

 (marketingmagazine.com.my)– By: Malati Siniah


Samsung India’s latest advertisement promoting its newly launched Samsung customer service (SVC) vans has garnered 33 563,744 views on YouTube upon one week of going live.

The heart-warming ad takes viewers on the journey through the hills and valleys of rural India as a Samsung engineer goes above and beyond to reach the home of a little girl who called in to have her television fixed. Only when the engineer turns on the TV he realises the importance of his timely service to the little girl.

Ranjivjit Singh, Chief Marketing Officer, Samsung told The Indian Express that the ad was to promote the brand’s new initiative of expanding to rural India and emphasise its message of taking care of their customers no matter where they are.

Samsung has launched over 535 Samsung customer service (SVC) vans to reach its customers in various parts of India. The service is available across India’s talukas across 29 states and 7 union territories.


Mad 2017

Is your company at your clients’ fingertips?

On the table of Malaysia’s leading marketing, media and agency heads will be a well-worn book, an industry bible which has been bookmarked, highlighted and even had its pages torn out.

Launched 22 years ago, the annual Malaysian Advertising Directory or MAD is the premier resource for every marketing, media and agency head in the country.

We are open for bookings for MAD 2017 and it’s time for YOUR company to be right at the fingertips of your clients. 8,000 copies sent to marketers, media specialists, brand agencies, digital players and more…

Download the PDF on MAD here

To advertise email jarrod@adoimagazine.com or call 018-220 0682



Join us at TGV Cinemas 1 Utama and gain creative, marketing and advertising insights from the industry’s finest. MARKETING is organizing a screening and creative forum that feature the best of Cannes Lions 2018.

Get inspired by how creativity is a force for business growth, positive change and the greater good of society. Take away key learnings from the winners and discover future trends you can use in your work. The MC2 Awards 2018 winners presentation will also be held at the same event, followed by drinks and a light dinner buffet.

  • Joe Pullos – Director, Spikes Asia festival
  • Ted Lim – Chief Creative Officer, Dentsu Asia-Pacific + Cannes Lions Jury President 2017
  • Gigi Lee – Chief Creative Officer, TBWA\KL (who is also part of the Cannes Lions Jury)
  • Rajay Singh – Founder, Directors Think Tank

Date: 28 January, 2019 (Monday)
Time: 4.30pm – 10.30pm
Venue: TGV Cinemas 1 Utama

For more information, call Ruby or Amira at 03-7726 2588. You can also email them at ruby@adoimagazine.com or amira@adoimagazine.com. Or better yet, book your seat now via online registration here.