On Air: Festive ads that shined this Hari Raya

3 years ago
Raya Kuching happy

 Kuching Happy Hari Raya Campaign

(marketingmagazine.com.my) – Hari Raya Ads in Malaysia may be visually brilliant but at times can get quite depressing.

Stopping by the BFM studio last Friday, Malati Siniah, MARKETING’s Chief Content Officer, went back in time to discuss some of the humorous festive ads which she could not forget.

She also highlighted some of the innovative brand tie-ups spearheaded by companies such as Media Prima and Celcom who followed their consumer’s journey to launch as multi-platform festive campaign.

The 2016 Raya ad campaigns from TNB, Samsung, BSN and Maxis were also discussed on the show.

Listen to the full show in the podcast below:


HANDO speaker

WIN the Content Marketing game
For the sixth year running, we are bringing back the famous Best of Global Digital Marketing Conference to KL with a special focus on Content Marketing this year.

Featuring the best case studies
The Best of Global Digital Marketing conference has won popularity in more than 30 cities around the world from Singapore, Moscow, Jakarta, Istanbul to Amsterdam, Johannesburg, Prague, Shanghai, Seoul, etc.

Featuring leading award-winning campaigns covering brands from Sony, Buzzfeed, Dell, BBC, The New York Times, P&G and more.

Speakers with digital domain expertise:

Hando Sinisalu, CEO at Best Marketing International
Xaviera Ringeling, CEO at ContentChefs
Mathias Ihle, Founder & CEO at Makai Europe
Bikram VaskarGangopadhyay, CEO at ibs – Interface Business Solutions

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 Market Background
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Date: 19 July, 2015 (Tuesday)
Venue: Eastin Hotel, PJ
Time: 8.30am – 5.00pm

Book your seats early: call Ruby on 03-77262588 or email ruby@adoimagazine.com

Details: http://best-marketing.eu/events/my

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CMO2019

Malaysian CMO Awards 2019 Open for nominations


Rewarding the Bold & the Brave

Held on the evening of the Conference, this award is to identify talent, transparency, tenacity and a take-charge attitude of deserving marketers. An eminent panel of industry leaders will decide on the winners. There are 30 categories at the Malaysian CMO Awards.

All entries across all 30 categories for the inaugural year is FREE. There is no reason why you should not nominate your pick for each category here.
The Deadline for nomination ends on 18th of October 2019

The 8th Malaysian CMO Conference & Awards


DATE:
15th November 2019

VENUE:
The Grand Ballroom, Sime Darby Convention Centre, KL.

For further details on the awards, visit:
Awards Nomination Page