Ogilvy takes home both Network and Agency of the Year at the 2021 APAC Effie awards - MARKETING Magazine Asia


Ogilvy takes home both Network and Agency of the Year at the 2021 APAC Effie awards

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Ogilvy emerged victorious for the third year running at the 2021 APAC Effie Awards, held virtually via livestream last Friday evening.

3 Golds, 6 Silvers, and 8 Bronze Effies saw Ogilvy take home Network of the Year, in addition to Ogilvy Sydney being crowned Agency of the Year.

“It’s been a difficult year for most, yet we continue to see our teams produce work with impact that truly highlights the passion for their craft”, said Benoit Wiesser, Ogilvy’s Chief Strategy Officer, Asia.

“I’m incredibly proud of the resilience shown and to see our clients recognized by our industry peers”, added Benoit.

List of Winners:

Gold

Ogilvy Islamabad: Naming The Invisible Pakistanis, Telenor (Positive Change Social Good – Brands)

Ogilvy Sydney: No Home Address, Whitelion (Media Innovation)

Ogilvy Sydney: KFC Australia’s Long Term Success, KFC Australia (Sustained Success – Products)

Silver

Ogilvy Mumbai: Red Label – Taste Of Tegetherness, Hindustan Unilever (Sustained Success)

Ogilvy Kuala Lumpur: The Galactic Bottles, The Coca-Cola Company (Sponsorship/Events)

Ogilvy Karachi: More Than Just A Cook, Shan Foods (Food)

Ogilvy Sydney: Parent Faming, Kimberly Clark (Positive Change Social Good – Brands)

Ogilvy Sydney: Parent Faming, Kimberly Clark (Brand Revitalisation)

Ogilvy Sydney: No Home Address, Whitelion (Other Products & Services)

Bronze

Ogilvy Manila: MILO Philippines Home Court, Nestle Philippines (Branded Utility)

Ogilvy Mumbai: Not Just A Cadbury Ad, Mondelez India (Crisis Response/Critical Pivot)

Ogilvy Shanghai: My Abu Dhabi Adventure, Abu Dhabi DCT (Travel / Tourism)

Ogilvy Sydney: Hot vs Cold, Nestle Australia (Brand Experience – Products)

Ogilvy Sydney: Hot vs Cold, Nestle Australia (Social Media Marketing)

Ogilvy Sydney: No Home Address, Whitelion (David vs Goliath)

Ogilvy Sydney: No Home Address, Whitelion (Small Budget: Services)

Ogilvy Sydney: KFC Bucketball, KFC Australia (Seasonal Marketing)


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