Double win for Edelman at Campaign ‘PR Asia Awards 2018’

Edelman Malaysia sweeps two awards at Campaign Asia PR Asia Awards 2018


A double win at the recently held Campaign Asia PR Asia Awards 2018 in Hong Kong continues to fuel the momentum building at Edelman Malaysia.
Edelman won a Gold for Best Use of Analytics (the only award given away in the category) and a Bronze for Best Experiential PR campaign category. Both wins came for its highly acclaimed Shell Emotion Tracking Study campaign.
As the agency continues to transition into a Communications Marketing Specialist with PR at its core under a new global vision and a new in-market leadership team, the agency in past 6 months have created a rather impressive line-up of new business wins including TRX, KWAP, MDEC (retained), #Youcanduit, Fusionex, Vivo Mobile, Novartis, Dove Derma and Hard Rock Hotel to name a few.
“These wins at the regional stages continue to be a testament of how we at Edelman are partnering clients ‘Act with Certainty’ in challenging times. Equipping them with a ‘Purpose’ based strategic approach that liberates them from making a choice between building reputation, and intensifying engagement. At Edelman it is two sides of the same coin for us,” said Mazuin Zin, MD Edelman Malaysia
Edelman was also adjudged PR Agency of the Year, and Direct Marketing Agency of the Year at another prestigious industry award show earlier this month. These wins add onto an already impressive showing this year at premier regional awards like: MobEx Asia-Pac 2018, APAC Mobile Excellence Awards 2018, South-East Asia PR Agency Awards 2018, CMO Asia 2018, and APAC Communications Director Awards 2018.

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Is the Customer at the heart of your Digital Transformation?
On 19th of July, MARKETING will be organising a conference on Customer-Centric Digital Transformation (#DTCX2018) to help you answer that question. The conference will be driven by Paul Stewart who authored the best-seller ‘Branded Customer Service’ and currently is the Special Advisor, Strategy & Transformation for  P. S. Thinking. Drawing from his 25 years of diverse experience as a Chief Economist, CEO and consulting in organisational change, transformation and innovation Paul will be sharing his learnings and current trends in this realm.
He will be joined by key thought leaders in the areas of transformation, data analytics, customer service, branding, marketing, digital, human resources and more! Some of the key names who will be joining us include:

* Imran Kunalan Abdullah, Advisor/Principal Consultant – Digital Talent Development & Leadership and People Analytics
* George Aveling, CEO, TMI Malaysia
* Laurence Smith, Head, Asia Region, SmartUP
* Falko Leonhardt, Principal Consultant Transformation Strategy and Change, TMI
* Mohd Adam Wee Abdullah, Group CMO & Chief Customer Experience Officer, CIMB Group
* Rene Werner, Chief Customer Service & Customer Experience Officer, Celcom Axiata Berhad
Noelle Lim, Director, BFM Edge Education
Vigneswaran Sivalingam, Director of Operations, Teledirect of Telecommerce
Get ready to be inspired by case studies on transformation, honest conversations on driving change and actionable insights you can take back to implement in your organisation.
Date: 19th July 2018
Time: 8.30 am -6.00 pm
Venue: Sime Darby Convention Center, Bukit Kiara
For more information on DTCX 2018:
Click to visit DTCXJuly19 Microsite.
Download PDF Programme here.
Contact Amira [email protected] | 03 7726 2588
Book your spot early to avoid disappointment!


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