CIMB issues RFP for new media agency

It was reported recently that CIMB is on the hunt for a new media agency to handle media buying and planning duties.

Marketing Magazine reached out to Mohamed Adam Wee Abdullah, Group Chief Marketing Officer at CIMB for his thoughts on the matter.

“That is true…we have issued an RFP…but there is really nothing to comment,” he explained.

We also tried to reach out to Darren Yuen of BPN, but he declined to comment as well.

According to industry press, CIMB is on the lookout for a digital focused media agency to handle media buying and planning duties for the next two to three years, and an agency will be appointed later in the year.


MARKETING Magazine is not responsible for the content of external sites.

The APPIES is an annual event that presents a rare opportunity for creative, media, digital and marketing agencies or brands to present their best campaigns to the industry.

This is the only event where Live Presentations meets Live Judging.

Similar to TED Talks, The APPIES is the chance for great presenters with outstanding work to show it off to some of the industry’s most important industry leaders.

This year’s winners will receive Gold, Silver or Bronze trophies for 21 categories, and 6 special Best of Best categories (red trophies) that require no submissions!

Campaign entries must have run between June 2023 to May 2024

Submissions Deadline
30th June 2024

APPIES Festival – Judging & Presentations
11th – 12th July 2024 (Malaysia)

 

Download Event PDF
Submit Entries Here




Subscribe to our Telegram channel for the latest updates in the marketing and advertising scene