U Mobile’s Only U hits the airwaves with a fun video

Seeing as how Malaysians love unlimited data, U Mobile’s is featuring the #UnlimitedFUNZpack. It is the only prepaid pack with unlimited data for 10 popular apps!

U Mobile is advertising it’s package in a fun video titled Only U featuring Naim Daniel, Santesh Kumar, & Priscilla Abby. Users will also stand a chance to win an Oppo F11 Pro & exclusive U Mobile goodie bags worth RM100 by doing the following:

i) Tag 3 friends and answer in comment: What Makes Malaysians Unique to U? (PS: It could be your favourite dish or the Malaysian phrases you use)
ii) Include the hashtags: #UMobile #UnlimitedFUNZ #10TIMEStheFUNZ
iii) Make sure your account is set to Public.

And guess what? Our friends will sing out the winning entries in our next videos so stay tuned.

The contest will be held from Aug 7 to 19 , 2019.

Marketing mag spoke to Sasi the Don who said that the video was the brainchild of Creative Lions Asia which worked with Reprise from IPG Mediabrands to create a theme song and music video for the launch of U Mobile’s new prepaid pack.

“I was the executive producer and creative director for the video from composing and producing the song to planning the concept of the music video.

“The whole process took use two weeks and it was exciting to accomplish this project with a bunch of talents plus the clients and agency were very supportive,” said Sasi

MARKETING Magazine is not responsible for the content of external sites.

The APPIES is an annual event that presents a rare opportunity for creative, media, digital and marketing agencies or brands to present their best campaigns to the industry.

This is the only event where Live Presentations meets Live Judging.

Similar to TED Talks, The APPIES is the chance for great presenters with outstanding work to show it off to some of the industry’s most important industry leaders.

This year’s winners will receive Gold, Silver or Bronze trophies for 21 categories, and 6 special Best of Best categories (red trophies) that require no submissions!

Campaign entries must have run between June 2023 to May 2024

Submissions Deadline
30th June 2024

APPIES Festival – Judging & Presentations
11th – 12th July 2024 (Malaysia)


Download Event PDF
Submit Entries Here

Subscribe to our Telegram channel for the latest updates in the marketing and advertising scene