Trapper Group proudly secures its position as the 4th best Media Agency in Malaysia

Trapper Group proudly secures its position as the 4th best Media Agency in Malaysia, and is also ranked 16th best Independent Media Agency amongst 67 agencies across 30 countries, making Trapper the only Malaysian Agency recognized in the latest global rankings report by RECMA.

In the realm of media agency performance in Malaysia, Trapper Group shines with a Very High Profile designation in Vitality & Structure, as recognized by RECMA’s February 2024 publication. As the sole local agency in this rigorous evaluation, Trapper Group stands just 5 points away from claiming the top spot in Malaysia among network agencies, a milestone unprecedented by any local agency in the past three decades.

Evaluating agency dynamism, Trapper Group secures a commendable 4th rank with a mere 4-point difference from the leading agency, showcasing exceptional performance in competitive pitches over the years. Moreover, in terms of Agency Structure, Trapper Group stands out with high scores, positioning itself a mere 3 points away from the top spot.

The agency excels in managing both local clients and major advertisers, fostering enduring client relationships spanning 6 to 9 years based on trust, collaboration, and goal achievement. Notably, Trapper Group’s longest-standing client relationship has endured for an impressive 19 years.

Sivanathan Krishnan, Chairman & Co-Founder of Trapper Group, affirms that their ranking is a testament to the agency’s strength, perseverance, and visionary approach. Embracing the title of “The Growth Engineers,” Trapper Group remains committed to surpassing industry standards and ensuring optimal client benefits through innovative solutions and growth-oriented strategies.

As Trapper Group continues to expand, the agency remains dedicated to serving as an extension of clients’ marketing teams, prioritizing talent development, and approaching every project with a focus on business and marketing objectives, utilizing media touchpoints as a strategic tool to realize clients’ goals.

RECMA, renowned for its independent media agency notation reports on a global scale, serves as a strategic intelligence resource for the top 500 global advertisers, aiding in decision-making and agency selection. With a comprehensive analysis of data from over 1,400 media agencies across 90 countries, RECMA plays a pivotal role in guiding industry stakeholders towards informed choices and successful partnerships.

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The APPIES is an annual event that presents a rare opportunity for creative, media, digital and marketing agencies or brands to present their best campaigns to the industry.

This is the only event where Live Presentations meets Live Judging.

Similar to TED Talks, The APPIES is the chance for great presenters with outstanding work to show it off to some of the industry’s most important industry leaders.

This year’s winners will receive Gold, Silver or Bronze trophies for 21 categories, and 6 special Best of Best categories (red trophies) that require no submissions!

Campaign entries must have run between June 2023 to May 2024

Submissions Deadline
30th June 2024

APPIES Festival – Judging & Presentations
11th – 12th July 2024 (Malaysia)


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