Mudah.my, Malaysia’s largest marketplace and MUV, a pioneer of ‘Offline2Online’ and Malaysia’s first end-to-end vehicle bidding platform have partnered to create the largest selection of inspected and used cars with warranty in Malaysia.
Through this strategic alliance, Mudah.my introduces the Mudah Vehicle Inspection & Protection (mVIP) program. The mVIP program aims to give used car buyers assurance and a peace of mind for their vehicle purchase by removing any uncertainty and doubt with three assurances: the first is by verifying the car registration and ownership details, the second is by verifying the true condition of the car via a comprehensive inspection process and the third is to offer the opportunity for buyers to purchase an extended warranty to protect against future repair costs.
Together, Mudah.my and MUV believe in the use of technology to make selling and buying used cars easy and transparent. Mudah.my currently has over 7.5million monthly unique visitors and over 60,000 cars for sale. With the addition of MUV’s network of trained inspectors to generate online reports, Mudah.my’s mVIP will be able to bring Malaysians the largest selection of used cars that have been inspected with warranty in Malaysia.
“Understanding the true condition of a used car has been the biggest problem for buyers and sellers. By introducing mVIP, we are creating a transparent and trusted car marketplace by providing an unbiased report on the true condition of the vehicle being bought. For even greater peace of mind, we are also able to offer Extended Warranty on the inspected vehicles through the mVIP program,” said Gaurav Bhasin, CEO of Mudah.my.
Andy Teh, CEO of MUV says, “We are very excited to be working with Mudah.my through this strategic alliance and to provide them with our expertise in used vehicle inspections through our nationwide network of inspection centers and hubs. If the seller is not able to come to our centers for the inspection, we are also able to send our team to their doorstep to make the process of buying and selling their used vehicles as convenient as possible.”
“MUV’s comprehensive 180-point inspection report of vehicles has been relied upon for over RM1.2 billion worth of vehicle transactions on MUV’s online bidding platform. The reports are widely accepted as the gold standard used by dealers throughout the country to help them trade used vehicles without being physically present to look at the vehicles beforehand”, Andy added.
mVIP is the first of many programs that will be offered through this strategic alliance in between the two automotive industry marketplace veterans.
In addition to address one of the pain points of trying to sell a car by yourself in Malaysia, Mudah.my and MUV will also offer an end-to-end facilitation service that includes the ownership transfer (JPJ), car inspection (PUSPAKOM) and financing arrangements for a small fixed fee.
This eliminates the need for car owners to engage the services of (quite often expensive) middlemen when they are unfamiliar with the process, and especially if financing is required by their potential buyer – which is a major barrier for selling through the private market in Malaysia.
“Today, Mudah.my is also the best place for car owners to make the most amount of money when selling their car. Car owners get between 20% to 40% more when they sell their car on Mudah.my” said Peter Wong, Head of Mudah Auto.
Car owners and buyers can opt to complete their sale and transfer of ownership by just visiting selected MUV centers throughout Malaysia to drop off their vehicle and to pick it up once the name transfer has been completed. For more information, Malaysians are encouraged to head onto https://www.mudah.my/mvip/ or download the Mudah.my app to browse through the car categories.
MARKETING Magazine is not responsible for the content of external sites.
The APPIES is an annual event that presents a rare opportunity for creative, media, digital and marketing agencies or brands to present their best campaigns to the industry.
This is the only event where Live Presentations meets Live Judging.
Similar to TED Talks, The APPIES is the chance for great presenters with outstanding work to show it off to some of the industry’s most important industry leaders.
This year’s winners will receive Gold, Silver or Bronze trophies for 10 categories, and 7 special Best of Best categories (red trophies) that require no submissions!
Campaign entries must have run between June 2022 to May 2023
For more details visit https://appies.com.my/ or contact Vishnu