Malaysia’s No.1 Car Marketplace, Mudah Auto which is part of Mudah.my launched a new initiative, ’Malaysia’s Biggest Car Sale’.
As Malaysia enters the Recovery phase geared towards strengthening the nation’s economy, Malaysia’s Biggest Car Sale complements the Government’s Short Term Economic Recovery Plan announcement through this latest campaign that aims to help Malaysians own a car best suited for their needs at a great value.
To help stimulate the recovery of the second- hand automotive industry, over 1,600 second-hand car dealers on Mudah.my will offer extra discounts, a minimum of 10% from their listing price for this campaign. To date, there are over 7,000 cars participating in Malaysia’s Biggest Car Sale in addition to over 80,000 second-hand motor vehicles that are currently available on Mudah.my.
Malaysia’s Biggest Car Sale Campaign is part of Mudah.my’s ongoing #supportlokal initiative to help Malaysian businesses grow and recover in this unprecedented situation.
“As a proudly Malaysian focused brand, Mudah.my mission is to democratize commerce by empowering every Malaysian to sell or share with one another and it is with great excitement we announce that Mudah.my is aiming for an entry in the Malaysia Book of Records for Malaysia’s Biggest (Online) Car Sale,” said CEO of Mudah.my, Gaurav Bhasin. “This means a great deal to us as obtaining this title for the first time ever is a testament to Mudah.my’s commitment to our users as well as our focus to constantly provide them with only the best deals.”
If the campaign reaches its target, Mudah.my will be the first-ever marketplace to secure a spot in Malaysia’s Book of Records.
“As much as this is a Mudah Auto led campaign, we would like to stress that it would not be possible to execute this without the support of our car dealers,” said Head of Mudah Auto, Peter Wong. “On behalf of Mudah.my, we would like to thank each and every one of our car dealers for standing by us, and together, we will stamp our mark as one of the record holders in Malaysia.”
As a one-month campaign, Malaysia’s Biggest Car Sale kicked off on 15 June 2020. Malaysians are encouraged to head onto Mudah.my’s website or download the Mudah.my app to browse through the selection of cars available.
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The APPIES is an annual event that presents a rare opportunity for creative, media, digital and marketing agencies or brands to present their best campaigns to the industry.
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