Mindshare announces new leadership for Malaysia

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Mindshare Group Malaysia, an agency of GroupM, has announced the promotion of Sheila Shanmugam as their CEO, to oversee Mindshare, mSix and Neo. Shanmugam was formerly the Managing Director of m/Six.

Sheila will be reporting to Chanchal Chakrabarty, Chief Executive Officer of GroupM Malaysia, as well as to Helen McRae, CEO (APAC), Mindshare.

In addition, the agency has also promoted Chan Wan Lih, the former Business Director at MediaCom, to Managing Director of Mindshare, replacing Animesh Kumar.

Farrah Harith-McPherson, who was previously the General Manager for m/Six, was promoted to the role of Managing Director, and will continue to report to Sheila.

“I am honoured to be entrusted with group responsibility,” Sheila said in a release. “Very excited to drive integration building new services, creating value for clients, partners and our talents. With the able management team, it’s upwards and onwards for us.”

“The new Mindshare group leadership structure will be more nimble and adaptive to the rapidly evolving Malaysian market, under one leadership,” said Chanchal.

Helen McRae praised Sheila and Chan as homegrown talents who bring a wealth of experience to their new roles.

“We thank [Animesh] for his focused leadership of Mindshare Malaysia during the challenging pandemic year and wish him the very best in his new endeavours”, Chakrabarty said.

Source: Campaign Asia

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