KFC Haha Hop: A mobile game to make you go hahaha this CNY

3 months ago

This Chinese New Year, KFC aims to make you laugh out loud with a Mobile AR Game KFC HAHA HOP with release of the KFC Celebration Bucket with tasty Shrimp Poppers, battered prawns fried to golden perfection. This special side is the inspiration behind this fun and quirky game.

Play & Win with HAHA HOP!

Fill this Chinese New Year with laughter as you guide the Colonel to collect as many Shrimp Poppers as possible in KFC HAHA HOP. Join and you will stand a chance to win RM30 KFC cash vouchers.Step 1: Play the game and record the videoStep 2: Post your video on your Facebook profile (make sure your post is public!)Step 3: Tag us @KFC (MY) and also use the hashtag #KFCHaHaHop.Terms & conditions apply: https://bit.ly/2smDsBI

Dikirim oleh KFC pada Rabu, 15 Januari 2020

Prawns have always played a significant role in Chinese New Year, symbolising joy and laughter as it is called “HA” in Cantonese. To ensure everyone gets an extra serving of “HA” this CNY, Naga DDB Tribal in collaboration with Ministry XR created a camera operated game.

KFC HAHA HOP puts players in the shoes of Colonel Sanders with the sole mission of collecting Shrimp Poppers to bring home to CNY revelers. To do this, players have to simply laugh, and through facial recognition, the Colonel will jump every time a player shouts “HA”.

The video game is designed to be recorded through a selfie camera and to win prizes, players have to simply share their video online with the #KFCHAHAHOP hashtag. Players will stand a chance to win RM30 KFC Vouchers.

Click the following link to give it a go:

https://www.facebook.com/fbcameraeffects/tryit/796479644201127/

Credit List
Naga DDB Tribal
Chief Creative Officer : Alvin Teoh

Creative Director : Jeremy Yeoh & Suryadipura Salleh

Creative Group Head : Rachel Hoo

Art Director : Bobby Lai

Senior Copywriter : Candice Chhoa

Copywriter: Zhafirry Fenner Zakaria

Account Director : RZ Chew

Senior Account Manager : Brian Khoo


Ministry XR
Executive Producer : Fay Ulrica

Game UX Designer : Fay

Game Lead Engineer : Aqeh

Game producer : Jeremy Smith

AR Lead Engineer : Asyran Amin

GTR Studio
Sound Director : Ram Chia

Producer : Munirah Razali

Sound Engineer : Zaid Malik

Music Composition : GT Records

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