3 batches of non-latex Real Feel condoms from Durex to be recalled
Durex, owned by Reckitt Benckiser, has recalled some batches of its non-latex Durex condoms in around 25 countries including Australia, France, Ireland, Spain, UK and Malaysia.
According to Durex’s Malaysia website, the issue is:
“Not meeting ISO standards on AGEING: Our internal testing has shown that a limited number of non-latex Real Feel condoms may not meet the international ISO standard throughout their shelf-life. There is no immediate safety concern for consumers and only a limited number of batches is affected. In Malaysia, we are recalling non-latex Real Feel condoms with the batch number 1000433144, 1000438055, 1000422259”
However, Durex is not the first company to suffer from high profile product recalls. There is no doubt that such episodes can cause lasting damage to a brand’s reputation but the fact is recalls happen. Recently, the Malaysian health ministry has ordered the recall of several brands of sardine products after roundworms were found. Roundworms were found in canned sardine brands Cinta, Sea Fresh and HS Brand, as well as mackerel fish in tomato sauce from the King Cup, Star Cup and TC Boy brands.
Large companies such as Honda also experienced recall situations following a crash involving a 2004 Honda City on May 27, 2018, in Kuala Lumpur. Honda Malaysia has enforced its notification activities on Takata front airbag inflator recalls, utilising a variety of mediums to reach out to customers. This includes official press releases, advertisements, inclusion in roadshows, personal calls (71,700 made) and SMS (3.66 million sent), as well as direct mailing (3.2 million letters).
BEST OF GLOBAL DIGITAL MARKETING Conference 2018
The Best of Global Digital Marketing returns to Malaysia – showcasing best practices from all over the world!
Feeling a bit puzzled regarding what actually makes your content shine in the digital space?
Having investigated hundreds of case studies from all over the world – we now have the answers for you.
Hando and his team have monitored over 200 digital marketing award show across the globe. Based on this extensive work, they produce in-depth case studies which go into the making of the Best of Global Digital Marketing conference. Meet them in person:
Speakers with digital domain expertise:
# Hando Sinisalu – CEO and Speaker, case.digital (previously known as Best Marketing International)
# Joakim Borgstrom – Executive Creative Director, BBH Singapore
# Nikhil Panjwani – Creative Director, BBH Singapore
# Roman Olivarez – Creative Director, Lowe Makati City
# Amit Sutha – Managing Director of Universal McCann and Ensemble Worldwide
Global Case Studies include:
- Wendy’s ‘’Find the Burger’’
- Rexona ‘’Mobile Voice Pack’’
- KFC ‘’Rain or Shine – KFC Sells’’
- IKEA ‘’Human Catalog’’
- NIKE ‘’Hyper Court’’
- Dove “Image_Hack”
- Ontario Tourism ‘’Where Am I?’’
- Santander Bank “Beyond Money”
- McDonald’s “Promoticon”
- Nissan ‘’KEFA – Fake Spare Parts’’ and many more!
Date: 4 September 2018 (Tuesday)
Venue: Sime Darby Convention Centre, Kuala Lumpur.
Time: 9.00am – 5.00pm
Book your seats early, HRDF-Claimable!
Call Ruby/Amira 03-77262588 or email [email protected] | [email protected]
Register and Download event PDF here
Full details: http://best-marketing.eu/events/kl-2018/
MARKETING Magazine is not responsible for the content of external sites.
The APPIES is an annual event that presents a rare opportunity for creative, media, digital and marketing agencies or brands to present their best campaigns to the industry.
This is the only event where Live Presentations meets Live Judging.
Similar to TED Talks, The APPIES is the chance for great presenters with outstanding work to show it off to some of the industry’s most important industry leaders.
This year’s winners will receive Gold, Silver or Bronze trophies for 10 categories, and 7 special Best of Best categories (red trophies) that require no submissions!
Campaign entries must have run between June 2022 to May 2023
For more details visit https://appies.com.my/ or contact Vishnu