(marketingmagazine.com.my) –Wain Choi of Cheil Worldwide will join ADFEST 2017, where he’ll lead the Film Lotus and Radio Lotus categories as Jury President.
“I love seeing inspirational works created by different markets around the Asia Pacific, which is a focus that sets the ADFEST Lotus Awards apart from other shows in our industry. I will be looking for ideas shaped by local cultures that move people, brands and business,” says Choi, Senior Vice President and Chief Creative Officer, who joined Cheil Worldwide in 2010 from Ogilvy Korea.
Born in South Korea, Choi spent his formative years in Canada, and landed his first job in advertising in 1992 at Bates. He later joined Canada’s largest advertising agency, Cossette Communications, followed by Young & Rubicam and a stint at Dentsu Belgium as Executive Creative Director.
Jimmy Lam, President of ADFEST, says: “Wain has won many awards in his career, and he’s worked on some of the world’s most famous brands. As a Canadian-trained professional based in Seoul, he brings a uniquely global perspective to our jury panel – his insights will ensure the best ideas rise to the top in the Film and Radio categories.”
Headquartered in Seoul, Cheil was founded in 1973 and ranks as the one of the world’s largest advertising agencies.
Entries to the ADFEST 2017 Lotus Awards are now open. The deadline for categories that are judged remotely is 13th January, or 20th January for all other categories.
ADFEST 2017 runs from 22nd to 25th March at the Royal Cliff Hotels Group in Pattaya, Thailand. For more information, visit www.ADFEST.com
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