Category Archives: Marketing

Global headline makers : Matthias Schmidt, Antoni (Germany)

By Mark Tungate Antoni CCO Matthias Schmidt takes us inside the German agency group with [...]

Ipsos releases findings from “Balancing Family, Work & Life” Study

Ipsos has released the findings from their latest study titled “Balancing Family, Work & Life” [...]

After His Internship, Mark Denton Wants to Be a ‘Brain in a Bottle’

Mark Denton’s creative credentials are solid. For 45 years he’s worked creatively, sometimes for brands, [...]

Mudah.my most preferred platform for car sellers

‘Now You Know, Thanks to Data’, the 4-part content series returns this year with explorations [...]

A bank reaches out to the homeless

By Mark Tungate How HSBC UK and Wunderman Thompson UK overturned banking’s aloof image by [...]

The Global MAD Academy offers students the opportunity to learn from creativity experts

The Global MAD Academy, which first opened last year, is now recruiting for students in [...]

JobStreet Malaysia expands team in line with recovering employment market

JobStreet Malaysia recently appointed Ashwin Jeyapalasingam (pictured left) as its new Operations Director and Sammy [...]

Strategic Brand Planning Workshop by Sutapa Bhattacharya

MARKETING Magazine is proud to present the upcoming workshop on Strategic Brand Planning by none [...]

Eric Wong shares the key to Prudential’s success with millennials

The power of influencers in the global marketing stage has grown to a point where [...]

Sean Ter to head SUPER+ for AirAsia

AirAsia Media Group has announced Sean Ter, their Head of Sales as the Head of [...]