Marketing

Conversations behind the camera with Xin Ruu next week

Some storytellers don’t need to be loud—they let their work speak for them. Xin Ruu, a rising filmmaker at Graph Studio, is one such artist. With a deep passion for visual storytelling and emotional depth, she crafts films that captivate audiences and leave a lasting impact. In 2024, she won

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Breaking Par: KLGCC Expands Brand Visibility Beyond the Course

Kuala Lumpur Golf & Country Club (KLGCC) is more than just Malaysia’s premier golfing destination. It is a thriving hub for lifestyle, networking, and high-impact advertising. This was the key message shared during Advertisers Day on February 27th at KLGCC’s Tournament Room, where leading media agencies, brands, and industry professionals

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The NexGen Show Episode 9 Tackles The Advertiser’s Worst Fears

In a digital world where content turnover gets faster, and algorithms become increasingly unpredictable, where do advertisers land? In Episode 9 of The NexGen Show, young graphic designer Jean Elliessa dives into some hard truths about this era of disposable advertising. “It feels a little demotivating to create a visual

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VJ gets ballsy on March 20!

VJ is Malaysia’s proud flag carrier on the global stage. He went to Jakarta some years ago and helped Gojek achieve cult-like status, working closely with the founder who later became a government Minister. VJ’s adventures continued when he was approached by the celebrated Gary Vaynerchuk to join them. That

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Tesla Records Dramatic 70% Sales Drop in Germany

By The Malketeer The Personal Politics of Elon Musk Collides with Brand Loyalty When business leaders intertwine personal politics with corporate identity, the consequences can be swift and unforgiving. Tesla’s dramatic 70% sales plunge in Germany within the first two months of 2025 serves as a stark reminder of the

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Amazon Refunds Advertisers After CSAM Ad Placement Scandal

By The Malketeer Brand Safety in Crisis – Existing Measures Remain Insufficient In an alarming revelation, major brands and even U.S. government agencies found their advertisements displayed on a site hosting child sexual abuse material (CSAM), exposing a critical flaw in digital advertising’s brand safety measures. This issue, uncovered by

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