When Michael Tan agreed to be a guest on The NexGen Show, he didn’t expect to be sitting down for a job interview. Hosted by Malaysian advertising veteran Prof. Harmandar Singh from MARKETING Magazine, The NexGen Show is a weekly podcast where young marketing talent share their thoughts and opinions
Adrian Gaffor is a leader in esports and digital marketing, serving as the Group CEO of Esports Business Network (EBN) and CEO of The Gaming Company. At the forefront of esports and gaming technology, he has propelled the company to become a leading esports marketing group in Asia, collaborating with
By The Malketeer The New Display Ban Will Shake Up Retail & Marketing: No More Brand Battles At Checkout Starting April 1, smokers in Kuala Lumpur, Selangor, and Penang will notice a big change—cigarettes and vape products will no longer be on display at retail outlets. Instead, they must be
By The Malketeer “The planet is being destroyed for profit, and top ad agencies conceal the damage,” Polina Zabrodskaya A whistleblower storm has erupted in the advertising world as Polina Zabrodskaya, a former creative partner at AMV BBDO, takes a stand against greenwashing—alleging she was forced to resign after challenging
If you think marketing is just about ads and promotions, Farhan Hafetz will make you think again. A Malaysian CMO Award winner as a Marketing Trailblazer in FMCG, he has helped build brands like SAJI cooking oil, BABA’S spices and collaborated with Domino’s, BBC, Maybank, Huawei, Sunway Group, Volkswagen, Blackmores
By The Malketeer Unilever’s Social Media Spending to Surge From 30% to 50% of Total Marketing Expenditure In his first public appearance as Unilever’s new CEO, Fernando Fernandez didn’t hold back. His vision? A seismic shift in marketing strategy that could redefine how global brands engage with consumers. If you
By The Malketeer Maestra Broadcasting Avoids Suspension, Thanks to its Appeal, Remedial Actions, and a Formal Apology In an era where digital content is both king and controversy, Maestra Broadcasting Sdn Bhd, the operator of Era FM, has found itself at the centre of a regulatory storm. The Malaysian Communications
By The Malketeer This Airline is Taking Off With a Business Model Built for The Future In an aviation landscape dominated by passenger-driven carriers, a new player is making its mark in Malaysia, but with a twist—Ascend Airways Malaysia won’t be selling tickets to travellers. Instead, the airline is set
By The Malketeer A Stark Reminder That While ‘Sex Sells,’ Deception Doesn’t In the ever-competitive world of functional beverages, one Malaysian coffee brand has found itself in hot water—literally and figuratively. Kopi Penumbuk, a coffee product marketed as a natural male enhancement solution, has been pulled from Singapore’s online platforms
By The Malketeer Will Malaysia Seize Opportunities, or let Archaic Policies Continue to Hold the Industry Back? As Visit Malaysia 2026 approaches, theme park operators are urging the government to modernise outdated laws that stifle the industry’s growth and global competitiveness. The Malaysian Association of Theme Parks and Family Attractions
