By Claudian Navin Stanislaus Do you ever wonder why you keep going back to the same ‘mamak’, even though each time you’re there, you complain about the service, the declining food quality… and the size of the rats? It’s not just the ‘kawness’ of the ‘Milo Ais’ or the thick
The Malaysian Advertisers Association (MAA) is set to ignite the marketing world with the launch of Trailblazers: The Ad-venture Challenge – an exciting, fast-paced marketing competition that promises to test real-world marketing skills in a fun and experiential manner. Trailblazers is not your typical marketing challenge! In this thrilling competition,
In today’s dynamic market, where trends shift in the blink of an eye, the longevity of a brand is a testament to its resilience, adaptability, and unwavering commitment to excellence. It’s a rare feat to survive a decade, let alone a century. Yet, Malaysia boasts a collection of iconic brands
By The Malketeer Ramjeet Kaur Virk takes on Global Stage and Veronika Utami steps in to lead Dutch Lady Malaysia FrieslandCampina, the global dairy giant, is undergoing a leadership transformation that signals both continuity and innovation. As Ramjeet Kaur Virk ascends to a global leadership role at the company’s headquarters
By The Malketeer Ben & Jerry’s Battles Unilever Over CEO Ouster and Social Mission In a dramatic escalation of corporate conflict, Ben & Jerry’s has accused its parent company, Unilever, of unilaterally ousting its CEO, Dave Stever, in what appears to be a battle over the ice cream maker’s longstanding
Reliance Industries Ltd. (RIL) and The Walt Disney Company have merged their media assets in India, forming an $8.5 billion entertainment powerhouse. This joint venture (JV) will encompass over 100 TV channels across entertainment and sports, alongside two digital streaming platforms. The entity will hold exclusive rights to major sporting
Several major advertising agencies, including GroupM, Publicis, Dentsu, and IPG, along with the Indian Broadcasting and Digital Foundation (IBDF), are under investigation by the Competition Commission of India (CCI) for alleged price-fixing in media advertising. If found guilty, they could face penalties of up to 10% of their annual turnover.
Malaysian communications and media provider CelcomDigi has appointed Yin May Lau as its Chief Customer Experience Officer. Lau’s appointment and the establishment of its new Customer Experience Division (CXD) marks a significant step toward becoming a customer-centric organization focused on trust and excellence. Lau and her team will oversee the
By The Malketeer A Fusion of Heritage and Modernity Reflects Korean Air’s Global Presence Korean Air has taken to the skies with a fresh, modern identity, marking its first major rebrand since 1984. The transformation—only the second in the airline’s 55-year history—was designed by renowned brand consultancy Lippincott and aims
By The Malketeer A Smarter Path to Public Health is by Collaborating with Retailers Without Harming Thousands of Small Businesses As Malaysian retailers brace for the enforcement of Act 852 on April 1, a growing debate rages over the economic impact of the government’s latest public health initiative. While the
