The Global MAD Academy offers students the opportunity to learn from creativity experts - MARKETING Magazine Asia


The Global MAD Academy offers students the opportunity to learn from creativity experts

The Global MAD Academy, which first opened last year, is now recruiting for students in spring 2022.

The Global MAD (Marketing, Advertising and Digital) academy is an initiative from the AD STARS organising committee, the purpose of the Academy is to provide affordable professional education on the latest trends in the fields of Marketing, Advertising and Digital.

The enrolment period closes on April 10th. The Academy’s opening day is set to be April 13th.

Enrolment and tuition fee payments will be made via the Academy’s website (academy.adstars.org). Lectures will be released sequentially for 10 weeks at midnight every Wednesday (in Korean time).

All lectures will be conducted in English with a tuition fee of $1 per subject.

In addition, free admission tickets will be provided to Ukrainian students to aid support and recover the advertising/marketing industry and creative professionals of Ukraine.

Brett Macfarlane world innovator, founder of Valor and instructor at the Global MAD Academy had this to share:

Innovation is for everyone. It’s also a product of experimentation and collaboration which creatives are well-positioned to lead.
That’s why I love making innovation training programs based on my 20 years of creative and digital leadership with leading global brands.

I really look forward to teaching at the Global MAD Academy, as we need more innovators to help change the world!

Instructors and lecture subjects in spring 2022 are as follows:

Name Job Title Company Subject
Ankur Kalita Executive Creative Director 6 Mile All Tigers Have Different Stripes
Birger Linke Chief Creative Officer Birger Linke Design Position for Change
Brett Macfarlane Founder Valor Innovation by Design
Gábor Spielmann Creative Director/Partner Kabooom Creative Work in Advertising with Social, Ecological Aspects
Guan Hin Tay Chief Creative Officer BBDO Get Creative with Vertical Storytelling
Josie Burns Creative Director VMLY&R Creative Advertising Copywriting

The Global MAD Academy is an integrated practical training platform covering the latest trends in global Marketing, Advertising and Digital content, featuring some of the world’s leading experts in their field.

The Global MAD Academy is run by AD STARS, an international festival that combines creativity with cutting-edge technology, and celebrates creative solutions that promote positive change in the world.

Find out more and enrol at academy.adstars.org


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