Young Spikes Competition and the Spikes Academy are open for registration

Calling all young creative talent: Make your mark on the industry.

For creatives aged 30 or under and employed in advertising and communications businesses in a skill discipline relevant to their chosen competition, the Young Spikes Competitions provide Asia Pacific’s next generation of young creative talent a unique chance to gain recognition and make their mark on the industry.

These are the three Young Spikes competitions for 2024:

Integrated
Teams have to come up with a fully integrated campaign in response to a brief before demonstrating how it can be launched and executed.

Digital
Teams must create an integrated, digital led campaign, explaining how the use of technology answers the brief in a creative way. The objective is to show how the power of digital technology can answer the Competition Partners challenge.

PR
Teams will be required to create an innovative PR campaign in response to the brief given by the competition partner.

Teams of two are required to submit a piece of work answering to the competition brief (for the Integrated competition, teams of two or three are welcome). The work will be judged and scored by a panel of creative communications experts.

Competition Timeline
8 March 2024, 4pm Singapore time:

Live Briefing (only pre-registered teams will be able to attend)
9 March 2024:

Submission deadline
13 March 2024:

Live presentation & judging
14 March 2024:

Winners’ announcement*
*Gold, Silver & Bronze winners will be announced at Spikes Asia Summit on 14 March 2024

Gold winners will be invited to attend the Awards Ceremony & Dinner on 14 March 2024.

The registration deadline for Young Spikes is 17 January 2024.

Visit www.spikes.asia/talent-and-training/competitions for more information, or reach out to Charmaine Gan at [email protected] for any enquiries.


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After 20 years of evolving technology, shifting market trends, and adapting to changing consumer behaviour, the media landscape has nearly reached saturation.

We’ve optimised to the fullest, providing advertisers with abundant choices across technology, platforms, data-driven marketing, CTV, OTTDOOHinfluencer marketing, retail, etc.

Media specialists have diversified, but with more options comes the challenge of maintaining income growth. The industry is expanding, but revenue isn’t keeping pace.

Now, we’re at a TURNING POINT: time to explore and harness new sustainable revenue streams. While GroupM forecasts a 7.8% global ad revenue growth in 2024, challenges like antitrust regulation, AI and copyright issues, and platform bans persist.  

Collaboration is keypartnerships that thrive on synergy, shared values, and aligned goals are becoming increasingly essential.

Hence, the Malaysian Media Conference, in its 20th year, has assembled the partners and players under one roof on October 25 for a day of learning, sharing, and exploring.

 

REGISTER NOW



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