By The Malketeer The Future is Already Here in Malaysia In the fast-evolving landscape of marketing, few technologies hold as much disruptive potential as generative AI. As we step into 2025, this revolutionary tool is reshaping how agencies and brands alike approach everything from creative ideation to data management. Here’s how
22-year-old Ethan Wong went off the grid and roamed China for a month. Facing the unknown with just his imagination and almost empty pockets, Ethan’s avant-garde creativity continues to provoke. A creative experimentalist and aspiring director, Ethan Wong joins us on The NexGen Show to share how he fell in
Pos Malaysia Berhad (“Pos Malaysia”), the national post and parcel service provider, today launched its latest Pos Shop in Kota Kinabalu, marking the expansion of its innovative retail concept to East Malaysia and a significant milestone in its transformation journey. The momentous occasion was officiated by YB Datuk Phoong Jin
By The Malketeer Future of Shein, and Potentially the Entire Online Retail Industry May Be At Stake Shein, the low-cost e-commerce platform that’s taken Europe by storm, now finds itself in the spotlight as the European Commission intensifies its scrutiny over alleged illegal products and consumer protection violations. Founded in 2012
From its annual customer summit, Broadsign Connect, in Barcelona, Spain yesterday, Broadsign today unveiled a preview of an artificial intelligence (AI) powered creative categorization and approval feature coming to its out-of-home (OOH) advertising platform this spring. A first-of-its-kind development for the OOH industry, the Broadsign AI Assistant is a patent
By The Malketeer Internet Users Surpass 5.5 Billion with 136 Million New Users The digital landscape continues to transform at lightning speed. Meltwater, a global leader in media intelligence, and We Are Social have unveiled their comprehensive Digital 2025 report. This 630+ page analysis sheds light on the latest trends reshaping
By The Malketeer Despite Missing Its Goal, A Surge in International Arrivals Signals A Strong Rebound Malaysia’s grand ambition to welcome 27.3 million international tourists in 2024 fell short, with final figures settling at just over 25 million. While the country missed its target, the numbers still reflect a 24.2% jump
By The Malketeer Are You Stuck in the “Doom Loop”? Marketers have long chased the holy grail of immediate returns, pouring resources into performance advertising to drive clicks, conversions, and quick wins. But new research from WARC, in partnership with Analytic Partners, BERA.ai, Prophet, and System1, warns that this relentless focus
Meltwater, a global leader in media, social and consumer intelligence, and We Are Social, the socially-led creative agency, have released Digital 2025, their latest annual report on social media and digital trends worldwide. Digital 2025 shows that AI’s momentum is accelerating, social media is increasingly important for brand discovery, and
The Marketing Academy APAC CMO Fellowship Program is an 8-month board level mentoring, coaching and executive development program, geared to developing today’s Chief Marketing Officers into tomorrow’s CEOs. Now in its 13th year in Europe, and 6th year in the US, and 3rd year in APAC, The Fellowship Program has
