Posted on by Raihan Hadi
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Bala Pomaleh elected as MSA President for the term 2022 – 2024
03 Jun
The Media Specialists Association (MSA) has announced Bala Pomaleh (CEO, Mediabrands Malaysia) as its newly elected President and Mr Dheeraj Raina (CEO – Media, Dentsu Malaysia) as its Vice President at the Association’s Annual General Meeting (AGM) held on 2nd June, 2022.
Bala Pomaleh said “The last two years have provoked great changes in the media scene, yet we have also seen immense scope for innovation and growth of new technologies. I am happy to contribute to the industry in this capacity so we can work through our common challenges, namely, to grow and expand our talent base and elevate new capabilities and skills in line with client needs.
This can only happen through close collaboration with my industry peers and those across related industry bodies, and I look forward to us building greater cohesiveness in guidelines and practices for the industry.”
The Association’s other office bearers are Wong Pi Yee (Head of Media, Publicis Media) as its Treasurer and Vanitha Selvathurai (Partner, Head of Carat) as its Secretary.
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he APPIES is an annual event that presents a rare opportunity for creative, media, digital and marketing agencies or brands to present their best campaigns to the industry.
This is the only event where Live Presentations meets Live Judging.
Similar to TED Talks, The APPIES is the chance for great presenters with outstanding work to show it off to some of the industry’s most important industry leaders.
This year’s winners will receive Gold, Silver or Bronze trophies for 21 categories, and 6 special Best of Best categories (red trophies) that require no submissions!
Campaign entries must have run between June 2024 to May 2025
