APPIES Fever hits Malaysia

Few events hold as much prestige and anticipation as the APPIES Marketing Campaigns Awards of Malaysia.

Scheduled for the 11th and 12th of July 2024, this annual festival, organized by MARKETING magazine, is a beacon for the best marketing campaigns in Malaysia.

Dubbed the “TED of Marketing,” APPIES Malaysia is not just an event but a confluence of creativity, strategy, and innovation. The APPIES Malaysia stands out because each campaign is presented live by the brand marketers and creators themselves.

Live Presentations meets Live Judging

This interactive format involves a four-minute creative reel summary followed by a six-minute oral presentation and a subsequent Q&A session. This unique format allows presenters to highlight significant aspects of their campaigns while engaging directly with the judges and audience, making the entire process dynamic and insightful.

Campaigns eligible for APPIES Malaysia must have run between June 2023 and May 2024, across 21 categories including Best in Food & Beverage, Non-Food FMCG, Festive, Customer Experience, Digital, Social, Tech, E-Commerce, Sustainability, Govt/NGO, including a new category for Best in Admail Impact.

This broad range ensures that the most innovative and impactful campaigns get the spotlight they deserve.

One of the core attractions of APPIES Malaysia is the learning opportunity it provides. It’s a platform where creative, media, digital, and marketing agencies showcase their best work, intriguing peers, clients, and prospects alike.

For marketers, it’s a chance to present their campaigns and share the creative process, demonstrating the power of client-agency synergy in achieving spectacular marketing results. The festival is not just about presentations. It’s a melting pot of ideas where the best advertising, marketing, media, and digital minds in Malaysia share invaluable market know-how.

Participants get to expand their horizons, discover what makes campaigns work, and understand the real reasons behind their success. This exchange of knowledge elevates the skills of all attendees, fostering a community of informed and inspired marketers ready to take on new challenges.

President of APPIES Malaysia, Professor Harmandar Singh, says, “The APPIES is more than an awards event; it’s a celebration of the creativity and hard work that define our industry. It’s a platform for learning, sharing, and pushing the boundaries of what’s possible in marketing.”

In essence, APPIES Malaysia 2024 is set to be an unforgettable event, celebrating the pinnacle of marketing excellence in Malaysia.

As the deadline for submissions approaches on June 30, 2024, the anticipation builds for what promises to be another unforgettable edition of The APPIES Malaysia.

Campaign entries must have run between June 2023 to May 2024.

Submissions Deadline: 30th June 2024.

APPIES Festival: Judging & Presentations: 11th & 12th July 2024.  

Download Event PDF 
Submit Entries Here