Maxis announced the appointment of Goh Seow Eng as its Chief Executive Officer (CEO) with effect from 1st of December 2022 who will report to the Chairman and the Board.
He joined Maxis as CEO-Designate on 1st of November 2022 before he officially takes over from Gokhan Ogut, Maxis’ current CEO, who will complete his service on 30 November 2022.
Goh, a Malaysian, was the President and Chief Operating Officer (COO) of Advanced Info Service (AIS) in Thailand who was responsible for all operating units including the core mobile business and oversaw its expansion into the fibre broadband market as well as the enterprise business.
Prior to AIS, Eng was the Managing Director of Singtel’s Home business, and before joining Singtel, he was CEO of the Entertainment Division of Tanjong plc in Malaysia.
He was also previously COO for Consumer Business at Astro where he was a key contributor to Astro’s growth.
Goh has held various regional and global positions at Citibank in London, Kuala Lumpur, Taipei and Tokyo.
“On behalf of the Board, I am pleased to welcome Eng as the new CEO of Maxis. Eng brings with him vast experience in the telco industry with a solid track record in mobile and fibre broadband, fixed line business as well as in digital services, all of which will be important for Maxis’ growth.
We look forward to working with him to spearhead and drive the next phase of our convergence journey. “Meanwhile, I would like to put on record my appreciation and gratitude to Gokhan for helming Maxis as CEO for the past 3 and a half years.
As CEO, he led the company through a challenging and uncertain time, largely driven by the Covid 19 pandemic, which needed innovative solutions and decisions. Despite facing unprecedented times, Gokhan has been instrumental to Maxis’ resilient financial achievements and delivery of our convergence leadership ambitions, including commendable growth in our fibre business.
Importantly, he helped to progress all 5G-related discussions. I have no doubt that Maxis will continue to benefit from the foundation that he has built,” said Tan Sri Mokhzani Mahathir, Chairman of the Board of Maxis.
The Young Spikes Malaysia awards are for professionals under the age of 30. There are five categories: Digital, Media, PR, Integrated, Young Marketers. Participants race against the clock to generate ideas before presenting them to an accomplished industry panel.
Real work briefs are provided by sponsors Etika, KFC, Telekom Malaysia, Sime Darby Property and GO Communications, and teams of two are then given 24 hours, 48 hours for Integrated, to generate and present their solutions.
The Digital Gold winners at Spikes Malaysia 2019 went on to win Gold, Best in Asia-Pacific, bringing glory to Malaysia’s young talent. https://marketingmagazine.com.my/ys2022/
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The APPIES is an annual event that presents a rare opportunity for creative, media, digital and marketing agencies or brands to present their best campaigns to the industry.
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