(Marketingmagazine.com.my) – The Malaysian Media Awards (MMA) is back for its 12th year running, giving media talents yet another golden opportunity to showcase their strategic media innovation to the nation.
Organised by Media Specialists Association (MSA) , MMA was initiated in 2004 to recognise outstanding media campaigns that have yielded excellent results through inspired execution.
Twelve years on, MMA’s stringent entry and judging criteria remain widely accepted as the gold standard to which all industry players adhere and aspire in the creation of exceptional works.
“MMA not only celebrated the best media campaigns; it has also crucially served to attract, retain and inspire the crème de la crème of the industry, thereby effectively raising the standards of advertising and media industry in Malaysia.
“We are coming to the point where we are now producing world-class work, which has positively impacted the growth of our
clients’ businesses,” stated Kagee Chew, Organising Chairman of MMA 2016.
MMA 2016 is open for MSA members to submit their entries both electronically through MMA’s website and in hardcopy.