REV Media Group Shines in New Categories, Reinforcing Digital Tech and Marketing Innovations Dominance

REV Media Group, a leading digital media company, has emerged victorious in multiple new categories, highlighting its strength in digital tech and marketing innovations at MDA d Awards 2023 last Friday. These wins solidify REV’s position as a trailblazer in the industry, showcasing their commitment to pushing boundaries and exploring new frontiers.

One notable achievement is REV’s recognition as the Best Digital Tech Product (Gold) for MyUndi, an innovative digital tech product that revolutionises citizen participation in the democratic process. With ‘Holistic Digital Experience for GE15’ as the title, MyUndi’s seamless user experience empowers individuals to engage like never before, further establishing REV as a frontrunner in leveraging technology for citizen empowerment.

In addition, REV’s collaboration with SAYS and Wiki Impact resulted in triumph in the Best Use of Digital Marketing Innovation – Non-profit/Pro-bono Campaign (Gold) category. The joint campaign, titled “Shining a Spotlight on Everyday Malaysians,” effectively utilised digital marketing to raise awareness and drive positive change, exemplifying REV’s commitment to making a meaningful impact beyond their digital platforms.

These wins highlight REV’s pursuit of excellence and provide an opportunity to strengthen their position in the industry by amplifying efforts in ESG initiatives. As REV recognizes the growing importance of environmental, social, and governance factors, they are fully committed to integrating these values into their business practices.

Furthermore, REV Media Group secured Silver in the highly competitive Best Digital Publisher of the Year category, underscoring their dedication to championing the evolution of data and content. Their unwavering focus on innovation and user-centric experiences has positioned REV as a trailblazer in the digital media landscape.

REV’s Grabfood 5-Star campaign earned them the Silver award for Best Use of Data. By utilising data-driven insights and analytics, REV successfully matched food enthusiasts with highly-rated restaurants on GrabFood, providing personalised and seamless experiences for users. This achievement showcases REV’s leadership in leveraging data for marketing excellence.

REV’s collaboration with IKEA led to another significant achievement, winning Silver for Best Use of Mobile. The captivating Sleep Festival, a mobile-centric initiative, transformed people’s perception of sleep and emphasised its importance. Through leveraging mobile technology, REV engaged audiences and raised awareness, solidifying their reputation as innovators in mobile marketing.

Lastly, Ledwina In Jia Fang, Head of Spark at REV Media Group also bags home the Silver award for the Digital Person of the Year.

Samuel Wee, Chief Executive Officer at REV Media Group, commented on their constant evolution and commitment to innovation, stating, “These wins in new categories showcase our determination to make a positive impact through technology and marketing. We remain resolute in our efforts to strengthen our position as a leading force in the industry and enhance our ESG initiatives.”

REV Media Group’s remarkable achievements reflect their resilience, ingenuity, and unwavering pursuit of excellence. With a renewed focus on digital tech products and marketing innovations, REV is poised to make a lasting impact in the digital media landscape, solidifying their position as industry leaders.

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