Marketing speakers from Waze, BSN and Permanis join CMO2016

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(Marketingmagazine.com.my) – Our list of speakers at the upcoming CMO Conference expands with Edward Ling (Sales Manager, Waze Malaysia) Santharuban T. Sundaram (Group Marketing Manager of Permanis Sandilands) and Puspa Marina Omar (Senior Vice President & Head of Strategic Communications) joining the roster of Malaysia’s top marketing heads sharing their insights on September 6th.

Holding the title of Waze’s first employee in Asia Pacific, Edwin will be part of the conference’s power panel session titled ‘How is Big Data transforming Marketing?’ along with Eric Wong, IBM’s Marketing Director, Spencer Lee, Head of Commercial at AirAsia, Srikanth Ramachandran, Executive Director, of Moving Walls and the newly appointed CEO of IPG Mediabrands Malaysia Bala Pomaleh.

No stranger to building award-winning brands, in his 30-minute session Santharuban will be sharing some of the real lessons learnt from launching products locally.

Puspa in her session focused on content marketing, will be sharing a case study on the bank’s wildly successful ‘Kuching Happy’ campaign which led them to win the Golden Kancil and gold at the recent APPIES Malaysia awards.

On September 6th, Edward, Santharuban and Puspa will share the stage with:

• Albern Murty – CEO, Digi Telecommunications Sdn Bhd
• Raja Teh Maimunah Raja Abdul Aziz – MD & CEO, Hong Leong Islamic Bank Berhad
• Sulin Lau – Head of Marketing Services, Maxis
• Cyril Dhenaut – Head of Marketing, KFit
• Timothy Johnson – Senior VP of Marketing, INTI International University & Colleges
• Eric Wong – Marketing Director, IBM Malaysia
• Srikanth Ramachandran – Executive Director, Moving Walls
• Spencer Lee – Head of Commercial, AirAsia Berhad
• Bala Pomaleh – CEO, IPG Mediabrands
• Rachel Lim – Co-Founder of Love, Bonito

Hear from all these marketing leaders on their challenges and solutions in embracing the ‘New Realities’ of today’s challenging marketplace.

Date: September 6th, 2016 (Tuesday)

Venue: Sime Darby Convention Centre, Jalan Bukit Kiara, Kuala Lumpur.

For details, contact Ruby on 03-77262588, [email protected]

Download event PDF here


The 5th Malaysian Chief Marketing Officers (CMO) Conference is a full day journey into the minds of some of the sharpest and most inspiring minds in the business.

The market is in a state of flux. Media fragmentation has gone wild. Digital is exciting but also a minefield if handled wrong. Marketers need stamina, focus and a scalable approach to strategies. ROI has never been more confusing.

Hear from these dynamic and feisty brand leaders on how they are facing the New Realities:

• Albern Murty – CEO, Digi Telecommunications Sdn Bhd
• Raja Teh Maimunah Raja Abdul Aziz – MD & CEO, Hong Leong Islamic Bank Berhad
• Sulin Lau – Head of Marketing Services, Maxis
• Cyril Dhenaut – Head of Marketing, KFit
• Timothy Johnson – Senior VP of Marketing, INTI International University & Colleges
• Eric Wong – Marketing Director, IBM Malaysia
• Srikanth Ramachandran – Executive Director, Moving Walls
• Spencer Lee – Head of Commercial, AirAsia Berhad
• Bala Pomaleh – CEO, IPG Mediabrands
• Rachel Lim – Co-Founder of Love, Bonito
• Edward Ling – Sales Manager, Waze Malaysia

Date: September 6th, 2016 (Tuesday)

Venue: Sime Darby Convention Centre, Jalan Bukit Kiara, Kuala Lumpur.

For details, contact Ruby on 03-77262588, [email protected]

Download event PDF here


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