Left to Right: Ronan Lee – GM of Marketing, 7-Eleven Malaysia; Mark Rozario – CEO, Agensi Inovasi Malaysia; Richard Hall – Managing Director, The Nielsen Company Malaysia; Anthony Lee – GM of Marketing, Village Grocer Holdings; Dato’ Rozalila Abdul Rahman – CEO, ASTRO GS Shop; Harmandar Singh – Director, Product of the Year Malaysia; Tan Heng Hong – Blogger, Mini Me Insights; Ho Mun Hao – CEO, TF Value-Mart.
(marketingmagazine.com.my) – Last night, 23 products voted by 2,000 consumers, were announced as Product of the Year Malaysia (POY) winners in their respective categories.
“The winners were decided from the results of a consumer research study by Nielsen Malaysia. This was done after a panel of judges met to shortlist and streamline the entries,” said Mr Harmandar Singh, Director of Product of the Year Asia Sdn Bhd.
“The Product of the Year logo tells consumers this is a good product, not because we say so, but because consumers chose that product as the best in its category.”
“Now in its third year, Product of the Year in Malaysia is fast becoming the benchmark of consumer confidence in Malaysia” adds Harmandar, “Starting July 2015, consumers across Malaysia can shop easily by recognising the winners with the red Product of the Year logo which will be on packaging, advertising and in-store displays.”
The Product of the Year awards is in over 40 countries and across the five continents. Winning products for this third Product of the Year Malaysia awards are for new products or innovations in 2015.
Founder & President-Director of Product of the Year International Mr Christian Le Bret shared, “When I started the Product of the Year marketing concept in 1986, I didn’t expect it would expand to over 40 countries. Now 29 years later, I can assure you I have witnessed many brands profiting with their Product of the Year wins and continue to succeed in the marketplace.”
Product Jury members for 2016/17 were:
• Mark Rozario – CEO, Agensi Inovasi Malaysia
• Anthony Lee – GM of Marketing, Village Grocer Holdings Sdn Bhd
• Dato’ Rozalila Abdul Rahman – CEO, ASTRO GS Shop Sdn Bhd
• Ronan Lee – GM of Marketing, 7-Eleven Malaysia Sdn Bhd
• Tan Heng Hong – Blogger, Mini Me Insights
• Ho Mun Hao – CEO of TF Value-Mart Sdn Bhd
LIST OF POY WINNERS 2016/17:
CATEGORY: Air Freshener
WINNER: Ambi Pur Mood Therapy Collection
WINNER: Milo Nutri G
WINNER: Nescafé Mountain Wash
CATEGORY: Disposable Diapers
WINNER: Drypers Touch
CATEGORY: Growing Up Milk
WINNER: S-26 Gold Progress & S-26 Gold Promise
CATEGORY: Face Cleanser
WINNER: Garnier Pure Active Anti Acne White
CATEGORY: Instant Noodles
WINNER: Indomie Chicken Curry
CATEGORY: Sport Drinks
WINNER: Lucozade Sport (Orange Flavour)
CATEGORY: Bottled Tea
WINNER: Lipton Ice Tea Peach
WINNER: Colgate Plax Bamboo Charcoal Mint
WINNER: Dulux Pure Air
CATEGORY: Body Wash
WINNER: Dettol Lasting Fresh With Cucumber Extract
WINNER: Wise Cottage Crisps (Green Curry, BBQ and Original)
WINNER: Follow Me Nature’s Path Shampoo
CATEGORY: Cola Drinks
WINNER: Coke Zero
WINNER: Systema 3D Clean
WINNER: Canon Maxify Printers MB5070 MB5370 iB4070
WINNER: Samsung SUHD TV JS9000 & SUHD TV JS8000
CATEGORY: Washing Machine
WINNER: Samsung Activ DualWash
CATEGORY: Cosmetics (Mascara)
WINNER: L’Oréal Paris Miss Manga Instant Doll Lash Mascara
CATEGORY: Air Purifier
WINNER: Panasonic F-PXL45A Dual Usage Air Purifier
CATEGORY: Ice Cream
WINNER: Kit Kat Green Tea Ice Cream
CATEGORY: Men’s Grooming
WINNER: Gillette Fusion ProGlide Flexball Manual Razor
& Gilllette Fusion ProGlide Flexball Power Razor
WIN the Content Marketing game
For the sixth year running, we are bringing back the famous Best of Global Digital Marketing Conference to KL with a special focus on Content Marketing this year.
Featuring the best case studies
The Best of Global Digital Marketing conference has won popularity in more than 30 cities around the world from Singapore, Moscow, Jakarta, Istanbul to Amsterdam, Johannesburg, Prague, Shanghai, Seoul, etc.
Featuring leading award-winning campaigns covering brands from Sony, Buzzfeed, Dell, BBC, The New York Times, P&G and more.
Speakers with digital domain expertise:
• Hando Sinisalu, CEO at Best Marketing International
• Xaviera Ringeling, CEO at ContentChefs
• Mathias Ihle, Founder & CEO at Makai Europe
• Bikram VaskarGangopadhyay, CEO at ibs – Interface Business Solutions
Unique case-study based learning, as our team monitors over 200 digital marketing award shows across the globe and interviews the winners. Based on this extensive work, we produce in-depth case studies.
Each case study follows the same format:
Date: 19 July, 2015 (Tuesday)
Venue: Eastin Hotel, PJ
Time: 8.30am – 5.00pm
Book your seats early: call Ruby on 03-77262588 or email [email protected]
This event is HRDF-Claimable!
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