According to industry press, Lorraine Capel, who was the former CEO of Carat Malaysia, has moved to Publicis Media to head client investment.
Apparently, she will be reporting to Andrew Leong, the growth officer at Publicis Media. It was only 8 months ago that she bid farewll to Carat Malaysia after serving for two years.
She had been appointed in 2016 around October to take over from Bala Pomaleh who joined IPG Mediabrands. She will be always remembered for being instrumental in securing the Heineken Malaysia account at the time.
Prior to that she was head of integration at Astro. Capel also previously spent 11 years in GroupM Malaysia, where she held several senior roles, with her last being the managing director of Maxus Malaysia, now known as Wavemaker.
Before GroupM, she led the Procter & Gamble business at Starcom. Marketing Magazine has reached out to her for an official statement. She has reassured her that she will respond officially soon. Stay tuned for updates!
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