MARKETING magazine’s ‘Go Gobind’ book was presented the inaugural Malaysian Chief Marketing Officer (CMO) Awards 2018 which took place at the Sime Darby Convention Centre on 16 November.
Published by Professor Harmandar Singh it is a compilation of thoughts from more than 52 of Malaysia’s leading minds in media, marketing, advertising and digital to help drive the narrative of YB Gobind Singh Deo, Minister of Communications and Multimedia.
The contributors included Bala Pomaleh, CEO of IPG Mediabrands Malaysia; Henry Tan, CEO Designate of Astro; Jahabar Sadiq, Editor & Chief Executive of The Malaysian Insight, and many more…
Here are the content highlights.
Organised by MARKETING. the CMO Conference & Awards were supported by Directors Think Tank, Moving Walls, Visual Retale, Astro, Knorex, Leyard, Innity, Ipsos, Passionation.co, Mudah.my, RIPPLE, ACE Media Network, Big Tree, FASZZ, IMI Media Group, Viu and KOMACI. Association Partners for the event includes IAA Malaysia, 4As, OAAM, MAA, MSA and MDA. Tech media partner for the event was Digital News Asia, while media partners were Malaysiakini, SME Magazine, The Edge Financial Daily and The Edge Business and Investment Weekly. Training partner was ClickAcademy, and Knowledge Partner R3 Worldwide.
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he APPIES is an annual event that presents a rare opportunity for creative, media, digital and marketing agencies or brands to present their best campaigns to the industry.
This is the only event where Live Presentations meets Live Judging.
Similar to TED Talks, The APPIES is the chance for great presenters with outstanding work to show it off to some of the industry’s most important industry leaders.
This year’s winners will receive Gold, Silver or Bronze trophies for 21 categories, and 6 special Best of Best categories (red trophies) that require no submissions!
Campaign entries must have run between June 2024 to May 2025
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