Edelman Malaysia emerges a winner at the Loyalty & Engagement Awards
Edelman Malaysia emerged a winner in three key categories of ‘Best Use of Consumer Insights’, ‘Best Use of Co-Creation/Crowd Sourcing’ and ‘Best Use of Mobile Marketing’ category.
“Last 10 months have been extremely rewarding for the entire team at Edelman Malaysia as all this regional recognition comes on the back of the hard work we’ve been putting behind transforming into a Communications Marketing Agency that partners clients earn trust and attention in this experiential economy,” Mazuin Zin, Managing Director Edelman Malaysia.
“It is really encouraging to see how our perception of a pure play PR agency is fast changing with wins at region’s most respected marketing & creative effectiveness awards.
“Including the kind of mandate that clients are increasingly entrusting on us which now range from Corporate reputation building, all the way to defining Brand Purpose and Content Engagement strategies,” she further elaborated.
The Loyalty & Engagement Marketing awards are judged by some of the region’s most respected Loyalty, Engagement and Relationship marketing heads who evaluate the net impact of work on key parameters of effectiveness and bold/brave approach of work that is path breaking in the category.
Edelman Malaysia in past one year has continued a rather impressive run at APAC Mobile Excellence Awards 2018, Direct Marketing Agency of the Year 2018, Campaign PR Asia Awards, South-East Asia PR Agency Awards 2018, CMO Asia 2018, and APAC Communications Director Awards 2018.
Under the newly appointed leadership team, the company continues to demonstrate an equally impressive new business acquisition with key wins in TRX-Lendlease, KWAP, MDEC (retained), #Youcanduit, Fusionex, Vivo Mobile, Novartis, Dove Derma and Hard Rock Hotel to name a few.
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