Are you ready to wield the true power of digital transformation?

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According to a recent report by leading Japanese information and communication technology company, Fujitsu, the shift to digital in the financial sector is the most advanced compared to other industries.

Approximately 90% of financial services companies which responded to the survey having started their digital transformations. Have you?

In the report, Fujitsu emphasises that in order to maximize business opportunities driven by digital transformation co-creation with a trusted partner is indispensable.

This is why you will be keen to sit in this Thursday’s Customer-Centric Digital Transformation conference. After all, every organisation faces the impact of Digital Disruption.

There is an increasing urgency to transform – whether they like it or not. From MNCs and GLCs to SMEs and NGOs, success depends on the value to the end-user – the customer.

And yet, the customer is often not truly at the centre of Digital Transformation.

This conference will help you correct that. It will show you how to unleash the true power of digital transformation by getting everyone to focus on the customer and partner across all functions.

Transform your thinking and shift your capability by spending a day hearing from and talking with experts who have real-world knowledge of these challenges.

Think you’re ready to wield the true power of digital transformation?

On 19th of July, MARKETING will be organising a conference on Customer-Centric Digital Transformation (#DTCX2018) to help you answer that question.

The conference will be driven by Paul Stewart who authored the best-seller ‘Branded Customer Service’ and currently is the Special Advisor, Strategy & Transformation for  P. S. Thinking.

Drawing from his 25 years of diverse experience as a Chief Economist, CEO and consulting in organisational change, transformation and innovation Paul will be sharing his learnings and current trends in this realm.

He will be joined by key thought leaders in the areas of transformation, data analytics, customer service, branding, marketing, digital, human resources and more! Some of the key names who will be joining us include:

* Imran Kunalan Abdullah, Advisor/Principal Consultant – Digital Talent Development & Leadership and People Analytics
* George Aveling, CEO, TMI Malaysia
* Laurence Smith, Head, Asia Region, SmartUP
* Falko Leonhardt, Principal Consultant Transformation Strategy and Change, TMI
* Mohd Adam Wee Abdullah, Group CMO & Chief Customer Experience Officer, CIMB Group
* Rene Werner, Chief Customer Service & Customer Experience Officer, Celcom Axiata Berhad
Noelle Lim, Director, BFM Edge Education
Vigneswaran Sivalingam, Director of Operations, Teledirect of Telecommerce
Get ready to be inspired by case studies on transformation, honest conversations on driving change and actionable insights you can take back to implement in your organisation.
Date: 19th July 2018
Time: 8.30 am -6.00 pm
Venue: Sime Darby Convention Center, Bukit Kiara
For more information on DTCX 2018:
Click to visit DTCXJuly19 Microsite.
Download PDF Programme here.
Contact Amira [email protected] | 03 7726 2588
Book your spot early to avoid disappointment!


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The Malaysian Marketing Conference & Festival 2024 at the Sime Darby Convention Centre is a TWO-day marketing event for all those in Marketing, Media, Advertising, PR, Digital, Data, and more….

The experience is on May 15 & 16, with Keynote Speakers, multiple tracks or Breakaway Sessions hosted by our booth partners who will show you the latest in the industry. 

Download Event PDF
Register Here




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