37 Aspiring Directors Are In Contention To Be This Year’s ‘Fabulous Four’

(Marketingmagazine.com.my) – ADFEST is pleased to announce that 37 aspiring Directors from eight cities are in the running to become the ADFEST 2016 ‘Fabulous Four’. 

Fabulous Four is a visionary mentoring programme run annually by ADFEST, which is designed to nurture up-and-coming Directors.

Every year, ADFEST invites new Directors and Assistant Directors to submit a five-minute short film script inspired by the theme of the festival. This year’s theme is ‘Creative Intelligence’.

Scripts were submitted from Brisbane, Dhaka, Fukuoka, Kuala Lumpur, Mumbai, Shanghai, Sydney and Tokyo with a total of 37 scripts submitted, up from 33 last year.

All 37 scripts will be judged by the Film Craft and New Director jury, which is led by Jury President Sihabutr Xoomsai, Thailand’s award-winning director at Triton Film in Bangkok.

The four Directors with the highest score will be named this year’s ‘Fabulous Four’, and they will then have less than one month to direct their scripts in time to premiere at ADFEST 2016, which will take place on 16th – 19th March at the Royal Cliff Hotels Group in Pattaya, Thailand.

Last year, Tomoya Kuge at TYO Camp KAZ in Tokyo won the New Director’s ‘Fabulous Four Commendation’ for his short film, ‘Sweets Gang’.

Kuge says: “Compared with before winning this prize, I now have more chances as a candidate for directing TV commercials. Also, my clients are giving me more chances to shoot the way I want to, and I’m expecting to do even more works as a Director this year.”

Vinit Suraphongchai, Chairman of ADFEST, says: “ADFEST is immensely proud of its Fabulous Four program because it is one of our initiatives to help aspiring Directors achieve their goal of directing commercial work. Many previous Fabulous Four Directors are now enjoying successful careers in our industry.”

For more information, visit www.ADFEST.com 

After 20 years of evolving technology, shifting market trends, and adapting to changing consumer behaviour, the media landscape has nearly reached saturation.

We’ve optimised to the fullest, providing advertisers with abundant choices across technology, platforms, data-driven marketing, CTV, OTT, DOOH, influencer marketing, retail, etc.

Media specialists have diversified, but with more options comes the challenge of maintaining income growth. The industry is expanding, but revenue isn’t keeping pace.

Now, we’re at a TURNING POINT: time to explore and harness new sustainable revenue streams. While GroupM forecasts a 7.8% global ad revenue growth in 2024, challenges like antitrust regulation, AI and copyright issues, and platform bans persist.  

Collaboration is key: partnerships that thrive on synergy, shared values, and aligned goals are becoming increasingly essential.

Hence, the Malaysian Media Conference, in its 20th year, has assembled the partners and players under one roof on October 25 for a day of learning, sharing, and exploring.

 

REGISTER NOW