AEON kicked off its Senyum Tour roadshow at AEON  Mall Bukit Tinggi, Klang, commemorating AEON’s 40th Anniversary this year. This  roadshow offers various engagement activities for customers, along with special  promotions and exclusive deals for visitors at AEON Mall.

The Senyum Tour at AEON Mall Bukit Tinggi, which took place on Saturday, 25th April,  was inaugurated by Naoya Okada, Managing Director of AEON CO. (M) BHD, with a  ‘light-up’ ceremony symbolising happiness and prosperity. The event also recognised  40 key business partners who have supported AEON over the years, presenting them  with tokens of appreciation.

According to Naoya Okada, ‘Senyum Tour’ is an initiative by AEON to strengthen the  relationship between AEON and its customers. We achieve this through various  activities and special promotions designed specifically for the customers who have  supported us all these years.


This event is not only a gesture of gratitude for AEON’s  success but also a way to share this joy with all our customers. AEON believes this  effort will provide memorable experiences and create wonderful memories for them. It  aligns well with our 40th-anniversary theme ‘Creating Smiles, Connecting Hearts.’ “

The event that day featured a series of exciting activities that brought together the  Bukit Tinggi community, including a lively zumba session, a captivating Wadaiko drum  performance, and a fun-filled mochi-making workshop. Visitors were also treated to a  decoration of 40 mochis at the centre court. This impressive installation will remain on  display until 5th May 2024.

Senyum Tour promises unforgettable experiences for shoppers of all ages. Customers  can enjoy special offers during the Senyum Tour at AEON malls, including featured  products such as TopValu noodle in cup, Spy x Family fashion and Home Coordy.  Additionally, the tour also features a “Count Me” contest, offering four lucky winners  earning a trip to Japan

The Senyum Tour will be held at AEON Malls across the country from 27 April to 31  December 2024. For more information on the Senyum Tour’s schedule and locations,  please visit https://aeonretail.com.my/40thanniversary/ or follow us on social media.

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The APPIES is an annual event that presents a rare opportunity for creative, media, digital and marketing agencies or brands to present their best campaigns to the industry.

This is the only event where Live Presentations meets Live Judging.

Similar to TED Talks, The APPIES is the chance for great presenters with outstanding work to show it off to some of the industry’s most important industry leaders.

This year’s winners will receive Gold, Silver or Bronze trophies for 21 categories, and 6 special Best of Best categories (red trophies) that require no submissions!

Campaign entries must have run between June 2023 to May 2024

Submissions Deadline
30th June 2024

APPIES Festival – Judging & Presentations
11th – 12th July 2024 (Malaysia)


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