REV Asia Berhad becomes Catcha Digital Berhad

REV Asia Berhad Name Change to Catcha Digital Berhad

The board of REV Asia Berhad has officially announced the company’s name change to Catcha Digital Berhad. This switch marks a new beginning and direction for Catcha Digital Berhad and embodies Catcha Group’s active participation within the company’s day- to-day operations—in line with the Group’s goals to become a major player across all segments of digital businesses.

Catcha Digital Berhad aims to accelerate its growth through expanding its digital operations, strategic digital investments and value-adding M&A.

“We’ve learnt that big digital businesses can be built from the grounds of Malaysia through our experiences such as co-founding iProperty, Frontier Digital Ventures and Malaysia’s latest unicorn, Carsome Group. These experiences also taught us that partnering with great entrepreneurs can accelerate disruption and grow our business. Hence, we aim to make the right investments and acquisitions with great leaders of digital businesses to grow Catcha Digital Berhad into the next digital behemoth in the public markets,” said Patrick Grove, Director of Catcha Digital Berhad.

“The digital media space is rapidly expanding as evidenced by the 20% growth in global digital ad spend in 2021, according to eMarketer, and the company is uniquely positioned to ride this wave. The internet economy in Southeast Asia was worth more than US$100 billion in 2020 and is still growing exponentially, according to Google’s e-Conomy report – this is a massive market that we will capitalise on – and the invaluable experience that Catcha brings to the table helps us in making a comeback to the arena once more,” said Dato’ Larry Gan, Chairman of Catcha Digital Berhad.

The proposed acquisition of iMedia Asia — pending Bursa Malaysia’s approval — by Catcha Digital Berhad is the foundation of our strategy. iMedia Asia is Malaysia’s fastest growing integrated digital media group focusing on content, technology and social influencer marketing with a combined reach of over 15 million Malaysians each month.

Over the last 12 months, iMedia has been solidifying its lead in the market through the acquisitions of six companies: Oh! Media, Goody Technologies, Nara Media, Moretify, Ittify, and most recently, Favful. A move that enabled iMedia to expand its reach across the various lines of the digital media, advertising and commerce space.

This consortium further strengthens the Catcha Digital Berhad’s vision to become Southeast Asia’s leading tech platform.

MARKETING Magazine is not responsible for the content of external sites.

The APPIES is an annual event that presents a rare opportunity for creative, media, digital and marketing agencies or brands to present their best campaigns to the industry.

This is the only event where Live Presentations meets Live Judging.

Similar to TED Talks, The APPIES is the chance for great presenters with outstanding work to show it off to some of the industry’s most important industry leaders.

This year’s winners will receive Gold, Silver or Bronze trophies for 21 categories, and 6 special Best of Best categories (red trophies) that require no submissions!

Campaign entries must have run between June 2023 to May 2024

Submissions Deadline
30th June 2024

APPIES Festival – Judging & Presentations
11th – 12th July 2024 (Malaysia)


Download Event PDF
Submit Entries Here

Subscribe to our Telegram channel for the latest updates in the marketing and advertising scene