(Marketingmagazine.com.my) – Sunway and Viacom International Media Networks (VIMN) have announced the opening of the first Nickelodeon themed attraction in Asia, Nickelodeon Lost Lagoon in Sunway Lagoon in Malaysia.
Nickelodeon Lost Lagoon boasts 14 immersive attractions, some of which are themed with Nickelodeon’s hit properties, including SpongeBob SquarePants, Dora the Explorer, and Teenage Mutant Ninja Turtles.
Visitors to Nickelodeon Lost Lagoon can expect an exhilarating experience thanks to interactive play areas, which use the latest in reactive technology in addition to a daily signature slime event, a variety of waterslide rides, retail shops, games and a myriad of food service establishments and more.
True to its name, Nickelodeon Lost Lagoon promises to be an explorer’s dream right from the start.
Climbing “ancient temple” steps, explorers will pass pineapple columns and intricate carvings leading all the way up to a magnificent SpongeBob SquarePants structure.
The adventure continues with geysers, sprouting water cannons, walks along cascading falls, and gooey moments with the signature green slime.
Running deeper into the forest are suspended bridges over rivers, more thrilling wet and wild activities as well as gravity defying rides that twist around trees and hills.
Breath-taking views greet visitors who choose to dine and relax by the Lakeside restaurant.
Built with an investment of more than RM100 million, Nickelodeon Lost Lagoon is the result of a joint initiative between Sunway Group and VIMN, lending yet another layer of top-notch family-based fun to Sunway Lagoon’s five existing parks, which include its Water Park, Amusement Park, Extreme Park, Interactive Wildlife Park and Lynton V Harris Scream Park.
“We are pleased to have worked with Viacom International Media Networks in bringing the first ever Nickelodeon themed attraction to Malaysia.
“This is only made possible following the ongoing strong relationship developed between Sunway and VIMN over the years through our many other strategic collaborations,” said Tan Sri Datuk Seri Razman M. Hashim, deputy chairman of Sunway Group.
Sunway Lagoon was named Asia’s Best Attraction by International Association of Amusement Parks and Attractions (IAAPA) four years in a row since 2007.
“Nickelodeon Lost Lagoon will enable kids and families in Malaysia and around Southeast Asia to connect with our brand and Nickelodeon’s iconic characters in a unique and meaningful way that will further deepen their relationship with Nickelodeon,” said Mark Whitehead, Executive Vice President and Managing Director, Viacom International Media Networks Asia.
Nickelodeon Lost Lagoon opens to the public 3 February 2016.