Lions Live- Publicis Groupe: Beyond the Big Screen – the Future of Storytelling in Hollywood

June 24, 2016
Lions Live mainimage

 (Marketingmagazine.com.my) – The creators of Hollywood tales have mastered the art of storytelling. Yet is the Hollywood model in need of transformation?

Disrupters like Amazon and Netflix have changed the way series and films are produced, consumed and shared, while startups like Screening Room propose to cut out the traditional movie theater experience all together by bringing new releases straight to your living room.

Social media is creating stars overnight and films are being watched on more screens than ever imagined. The connection between Hollywood and Madison Avenue, Moguls and Mad Men, spans decades, as some of the greatest ads of all time were made by Hollywood producers. But what does the future look like for this bridge between entertainment and advertising?

To take a deeper look at the future of Hollywood and inspiring audiences beyond the big screen, alongside Maurice Lévy, Chairman and CEO of Publicis Groupe, is one of Hollywood’s most-awarded storytellers and visionaries, Harvey Weinstein, who has received 351 Oscar nominations and won 82 Academy Awards, and produced films such as Pulp Fiction, Good Will Hunting, Inglorious Basterds, The Artit,Silver Linings Playbook and many more.

View the live streaming of this Lions Live Session below:

For a full list of the talks and awards we will be streaming from the awards click here


HANDO speaker

WIN the Content Marketing game
For the sixth year running, we are bringing back the famous Best of Global Digital Marketing Conference to KL with a special focus on Content Marketing this year.

Featuring the best case studies
The Best of Global Digital Marketing conference has won popularity in more than 30 cities around the world from Singapore, Moscow, Jakarta, Istanbul to Amsterdam, Johannesburg, Prague, Shanghai, Seoul, etc.

Featuring leading award-winning campaigns covering brands from Sony, Buzzfeed, Dell, BBC, The New York Times, P&G and more.

Speakers with digital domain expertise:

Hando Sinisalu, CEO at Best Marketing International
Xaviera Ringeling, CEO at ContentChefs
Mathias Ihle, Founder & CEO at Makai Europe
Bikram VaskarGangopadhyay, CEO at ibs – Interface Business Solutions

Unique case-study based learning, as our team monitors over 200 digital marketing award shows across the globe and interviews the winners. Based on this extensive work, we produce in-depth case studies.

Each case study follows the same format:

 Market Background
 The Challenge
 The Brief
 Creative/Media solution
 Results
 Key Takeaways
 Opinions/Discussion

Date: 19 July, 2015 (Tuesday)
Venue: Eastin Hotel, PJ
Time: 8.30am – 5.00pm

Book your seats early: call Ruby on 03-77262588 or email ruby@ham.com.my

Details: http://best-marketing.eu/events/my

This event is HRDF-Claimable!

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The APPIES Malaysia Marketing Awards 2019 open for submission!

APPIES is an annual festival of the best marketing ideas in Malaysia and Asia. Only outstanding campaigns that have unique marketing success stories will go on to ultimately win the APPIES Gold or Silver Medals.

Click here to find out more:
http://appies.com.my/

Click here to submit an entry:
https://appieawards.awardsengine.com

Click here to download entry kit pdf:
http://www.appies.com.my/pdf/APPIES19_EntryKit_V2.pdf

Entry Fee:
RM 1000 + 6% SST per campaign

Deadline for entry submission:
15th March 2019

The Appies Malaysia 2-days Festival:
25th & 26th April 2019 at Eastin Hotel, Petaling Jaya.

For assistance
call Amira/Ruby 03 7725 2588 or
email ruby@adoimagazine.com and amira@adoimagazine.com