Launch of OmniaUSB Business Platform unfolds new chapter for local SMEs - MARKETING Magazine Asia


Launch of OmniaUSB Business Platform unfolds new chapter for local SMEs

OmniaUSB

Media Prima Omnia (Omnia), an integrated solution provider that offers creative services and integrated marketing solutions across all Media Prima platforms, has today launched the OmniaUSB (Usahawan Social Biz), a new business platform that nurtures, defends and assists all local micro, small and medium-sized enterprises (SMEs) to bounce back from the impact of the Covid-19 pandemic.

Serving as a one stop business center for SMEs and industry players, OmniaUSB provides business solutions, empowerment and even development courses for companies and individuals.

“OmniaUSBis designed to be functional for all SMEs, no matter the size of their organization or product or service offering. We want OmniaUSB to become the center of excellence for SMEs and serve as a business center for the local industry players to get together and share knowledge and elevate one another,” Chief Executive Officer of Media Prima Omnia, Datuk Michael Chan said at the OmniaUSB Virtual Launch, here today.

The virtual launch was also joined by Group Editor of Harian Metro (HM), Husain Jahit. HM is a content partner for OmniaUSB.

Datuk Michael Chan at the virtual launching of OmniaUSB

Datuk Michael said that Omnia is looking to share its extensive offerings to the SME sector by dedicating a special team to ensure that their businesses stay relevant and remain competitive during the prevailing economic crisis brought about by the Covid-19 pandemic.

By establishing a business community of local entrepreneurs, he said that OmniaUSB will undertake various programmes of equipping the SMEs with all the necessary knowledge, skills and systems for SMEs to effectively navigate their businesses and increase overall sales and revenue.

“Through Omnia’s network, OmniaUSB will be able to link SME business owners with local media experts for brand awareness and promotions, and also with digital oracles, business gurus and key service providers, to provide our members with access to a vast networking space and the opportunity to collaborate and form partnerships, which are out of reach for many local SME players at the moment,” he said.

“SMEs have always been the lifeblood of the Malaysian economy and it is pivotal to provide all the necessary assistance for them to bounce back from the current pandemic crisis. At Omnia, we have the widest reach in the lucrative mass Malay market and we want to create win-win opportunities to meet the needs of our members,” he added.

The OmniaUSB platform is targeted to micro-sized entrepreneurs, small-sized entrepreneurs, medium-sized entrepreneurs, startup entrepreneurs and the home-grown fast moving consumer goods industry.

Equipped with a cloud-based Business Management, SMEs will have the flexibility to manage their businesses from anywhere, any time, using a comprehensive smart dashboard that consolidates all the vital aspects and operational functions of their business. 

In terms of soft skills, SME business owners can also look forward to webinars and coaching clinics conducted by some of the most current and popular business gurus in Malaysia. Personalities on hand during the first day of OmniaUSB’s launch included Mohd Shaiful Bahri Othman, who specialized on the “6 Laws of Success”, as well as Mohd Najib Asaddok and Amsyari Zarir Abdul Shakur, who spoke on “Social Media Copywriting” and “Business Engines” respectively.

The second day of the launch will see four more industry specialists sharing tips on webinar, including Mohd Suhaimi Saiful who will be talking about “Climbing To Success”; Mohamad Muzainy Chik Mustafa on “Precision Targeting Using Audience Analytics Data”, as well as Kisan Lim Kok Seng on “Total Business Operations Management” and Ahmad Hisham Wahab on “The Importance Of Human Resource In SME Outfit”.

With a low annual fee of just RM270, would-be members can look forward to all of the above and more, including a customized media package within Media Prima valued at more than RM14,000.

In addition, members are also entitled to further benefits on Media Prima Omnia creative services package, including for advertisement designs, copywriting and video production.

The membership is also expected to open up more opportunities for members to leverage on Media Prima Omnia’s partners from both the financial industries and business systems sectors.

The launch of OmniaUSB will continue throughout 2021 with more webinar sessions scheduled, which will be led by other business personalities and marketing gurus within their respective areas of expertise.

OmniaUSB Webinar Speakers:

18 August 2021 (Wednesday) @ 2.30 pm – 4.00 pm

19 August 2021 (Thursday) @ 2.30 pm – 4.30 pm

To find out more on the upcoming webinar topics and speakers, or to sign up as a USBmember, kindly log on to www.omniausb.com.my or WhatsApp to 019 241 6410


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