From L to R: Kimberley Yap (Creative Group Head), Surya Salleh (Associate Creative Director), Jason Wong (Group Managing Director), Kenny Loh (Chief Executive Officer), Abhinav Sharma (Head of Planning) and Karen Koay.
Digi Telecommunications Sdn Bhd (Digi) has awarded its public relations and digital assignments to Geometry Global Malaysia for one year.
According to Kenny Loh, Chief Executive Officer of Geometry Global Malaysia, “Heading into this pitch, not only did we leverage on our previous expertise in the mobile telecommunications industry but we also focused on forming together a specialist, multi-disciplinary team with a passion in creating long lasting, valuable and rewarding partnerships with the Digi team.”
Jason Wong, Group Managing Director of Geometry Global Malaysia added, “At Geometry, we see ourselves as curators of unique and engaging customer experiences. This means that we focus on forging a connection between brands and their audiences in an immersive, participatory and conversational way.”
Merging insights from traditional, digital and social, Geometry Global Malaysia has revolutionized its approach on brand communications by merging traditional PR and Digital core strengths into generating content rich strategies that are able to be plugged for multi-channel adaptations.
The dual-disciplined team will be jointly led by Vivian Tan-Higgs, Managing Director for PR and Social Lab and Karen Koay, General Manager for Digital.
This win adds Digi Malaysia to the blue-chip roster of Geometry Global Malaysia key relationships which includes some of the most dynamic FMCG and lifestyle brands in market.